Product Marketing Manager

Denver, CO (On-site)

$120K/yr – $180K/yrMid Level5+ years expFull time

Posted 5 weeks ago

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Job Summary

Own market POV and GTM for a product area, orchestrate launches with Product, Sales, and Marketing, and build enablement and research to sharpen our narrative and drive pipeline.

  • GTM & messaging ownership: Lead positioning, narrative, and launch playbooks across campaigns and channels.
  • Enablement & tools: Create pitch decks, battle cards, ROI tools, and demo scripts to enable Sales.
  • Market feedback loop: Run customer/market research and use rep feedback with pipeline metrics to iterate.

Job Description

Responsibilities

  • Own positioning, messaging, and narrative for a product area
  • Lead GTM for major launches in partnership with Product, Sales, and Marketing
  • Build sales enablement: pitch decks, battle cards, demo scripts, ROI tools
  • Run customer and market research to sharpen our point of view
  • Partner with Demand Gen, Content, and SDR teams on campaigns and assets
  • Measure GTM effectiveness; iterate based on rep feedback and pipeline metrics

Requirements

  • 5+ years in product marketing at a B2B SaaS company
  • Track record of leading successful launches and measurable GTM impact
  • Excellent writing and storytelling skills
  • Strong cross-functional partnership with Product and Sales
  • Customer-obsessed and outcomes-driven

Preferred

  • Insurance or regulated-industry experience a plus

Benefits

  • Medical - Cigna plans with 100% employer paid premiums on 2 plan options
  • Dental - 100% paid premium plan for you and your dependents
  • Vision - 100% paid premium plan for you and your dependents
  • Employee Assistance Plan
  • 401(k) retirement savings plan
  • HSA employer contributions
  • Flexible PTO
  • 12 paid holidays per year
  • 12 weeks parental leave w/generous return to work stipend
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AgentSync

3.4 Glassdoor

AgentSync builds modern insurance infrastructure that connects carriers, agencies, MGAs, and producers. With customer-centric design, seamless APIs, automation, and unparalleled service AgentSync’s solutions create onboarding, licensing, and appointing processes insurers and producers love while ensuring growth and compliance never compete. Founded in 2018 by Niranjan “Niji” Sabharwal and Jenn Knight, and headquartered in Denver, Colo., AgentSync has been recognized as one of Denver’s Best Places to Work, as a Forbes Magazine Cloud 100 Rising Star, an Insurtech Insights Future 50 winner, and is ranked 88 in Forbes – America’s 500 Best Startup Employers 2022.Candidates: AgentSync Recruiting & Talent teams will only communicate with you using @agentsync.io email addresses. When you receive communication from AgentSync, check the email address domain to ensure you're connected with our team (and not a scammer!).

Founded in 2018
Denver, Colorado, USA
193 employees (13 in marketing)
52% recommend to a friend
54% CEO approval

Traffic Signals

Monthly Visitors
36.4K
Monthly Google Ads Budget
$14.5K
Traffic Source Mix
Search
46%
Direct
47.1%
Referral
4.7%
Social
0.9%
Paid
1.2%

Headcount Trend

Current headcount: ~191

Marketing Team

Marketing Team Size
11 (6% of company)
Median Career Experience
16 years
Median Tenure
2.8 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$161.1M
Last Raise
$50M
Series B, 2 years ago

Funding History

  • Oct 2023
    Series B • $50M
  • Dec 2021
    Series B • $75M
  • Mar 2021
    Series A • $25M

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