Product Marketing Director (Hybrid)

Austin, TX (Hybrid)

$230K/yr – $325K/yrDirector/Executive15+ years expFull time

Posted 6 days ago

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Job Summary

Own and lead the go-to-market for Splunk Enterprise Security, shaping positioning, launches, and sales enablement to drive adoption, pipeline velocity, and revenue growth.

  • Translate product capabilities into customer outcomes and use cases.
  • Collaborate with product, marketing, and sales to build messaging, campaigns, and enablement.

Job Description

Responsibilities

  • Lead the go-to-market strategy for Splunk Enterprise Security, the industry-leading SIEM, driving adoption, pipeline acceleration, thought leadership, and revenue growth.
  • Help shape the narrative that positions Splunk at the forefront of the agentic SOC while translating product capabilities into clear, compelling customer outcomes and use cases.
  • You will partner across product, marketing, and sales teams to build impactful positioning, messaging, campaigns, launches, and sales enablement.
  • Using market insights, customer feedback, competitive intelligence, and your own industry experience, you will help influence roadmap priorities and sharpen Splunk’s differentiation in one of the most important shifts in security operations.

Requirements

  • Bachelors + 15 years of related experience or Masters + 12 years of related experience
  • 10+ years of product marketing experience, including cybersecurity
  • 7+ years of building expertise in security markets, including SIEM, SOC, XDR, threat detection, and incident response, with strong understanding of agentic AI and security operations trends.
  • Experience leading go-to-market strategy and launch execution for enterprise security products or platforms.
  • Demonstrated ability developing product positioning, packaging, field enablement, and campaign materials for enterprise buyers.
  • Experience working across multi-product or cross-portfolio organizations.

Preferred

  • Deep understanding of agentic security operations and SOC transformation trends.
  • Ability to translate complex technical capabilities into clear customer outcomes and differentiated market messaging.
  • Executive presence and experience advising senior leaders on market trends, competitive strategy, and go-to-market priorities.
  • Strong storytelling skills for analysts, sellers, customers, and cross-functional stakeholders.
  • Experience partnering with product management, sales, campaign, and portfolio marketing teams in large, complex environments.

Benefits

  • U.S. employees are offered benefits, subject to Cisco’s plan eligibility rules, which include medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, paid parental leave, short and long-term disability coverage, and basic life insurance. Please see the Cisco careers site to discover more benefits and perks. Employees may be eligible to receive grants of Cisco restricted stock units, which vest following continued employment with Cisco for defined periods of time.
  • U.S. employees are eligible for paid time away as described below, subject to Cisco’s policies: 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees; 1 paid day off for employee’s birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness determined by Cisco; Non-exempt employees receive 16 days of paid vacation time per full calendar year, accrued at rate of 4.92 hours per pay period for full-time employees; Exempt employees participate in Cisco’s flexible vacation time off program, which has no defined limit on how much vacation time eligible employees may use (subject to availability and some business limitations); 80 hours of sick time off provided on hire date and each January 1st thereafter, and up to 80 hours of unused sick time carried forward from one calendar year to the next; Additional paid time away may be requested to deal with critical or emergency issues for family members; Optional 10 paid days per full calendar year to volunteer; For non-sales roles, employees are also eligible to earn annual bonuses subject to Cisco’s policies.
  • For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay 0% up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid.
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At Cisco Meraki, we create intuitive technologies to optimize experiences, secure locations, and seamlessly connect people, places, and things. We love to push boundaries, experiment, and make IT easier, faster, and smarter for our customers. By doing this, we hope to connect passionate people to their mission by simplifying the digital workplace.

Founded in 2006
San Francisco, California, USA
2.9K employees (126 in marketing)
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