Private Duty Marketing Liaison

Farmington, CT (Unknown)

Salary Not AvailableMid LevelFull time

Posted 10 days ago

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Job Summary

You will own the development and execution of referral-source growth and census optimization, spanning marketing plans, sales outreach, public relations, and budget management across multiple stakeholders.

  • Drive source growth and manage the referral network
  • Lead monthly and daily marketing plans and track referrals
  • Oversee meetings with prospective families and applicants while coordinating PR efforts

Job Description

Responsibilities

  • Act as a liaison between referral accounts/the community and the agency to identify and develop new potential referral sources
  • Develop and maintain a monthly and daily marketing plan based on needs
  • Maximize census through effective marketing, sales calls, and public relations
  • Effectively develop and implement monthly marketing plans that are organized and strategic
  • Manage marketing/sales budgets
  • Track and evaluate referrals
  • Schedule and conduct meetings with prospective families and applicants

Requirements

  • Experience in sales and marketing preferred
  • Experience in healthcare (hospice, long-term care, acute care, etc.) required
  • Bachelor's degree preferred

Preferred

  • Bachelor's degree preferred
  • Experience in sales and marketing preferred

Benefits

  • Competitive and Weekly Pay
  • Holiday Pay for Hourly and Salaried Employees
  • Overtime Pay for Hourly Employees
  • Career Advancement Opportunities
  • Exclusive Employer Discount Program
  • Available for Eligible Team Members:
  • Employer-Paid Life Insurance
  • 401(k) with Employer Match
  • Vacation and Personal Time
  • Health, Dental, and Vision Insurance

Marketing Team

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