Principal Product Marketing Manager

Mountain View, CA (On-site)

$205K/yr – $278K/yrSenior Level5+ years expFull time

Posted 3 months ago

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Job Summary

Drive product marketing and GTM for Intuit Enterprise Suite in the mid-market, owning SME, ICP alignment, and cross-functional strategy.

  • Must-have: 5+ years in product marketing/PM/strategy or 5+ years in accounting/finance with CPA
  • Standout: Proven cross-functional leadership and enterprise SaaS GTM planning
  • Standout: Data-driven decision making and ownership of measurable outcomes

Job Description

Responsibilities

  • Become the subject matter expert within your scope of responsibility maintaining a deep understanding of Mid Market businesses through customer interviews and Follow Me Homes, sales calls and feedback, and accountant feedback
  • Partner with Intuit Enterprise Suite product management teams to define the ideal customer profiles, evaluate market opportunities, and prioritize the product roadmap
  • Develop GTM strategy, including value prop creation, pricing and packaging, positioning and messaging, and channel activation
  • Partner with Sales to best enable them to successfully position and sell Intuit Enterprise Suite, gathering feedback from them to refine messaging and value prop

Requirements

  • BA/BS required, or equivalent work experience.
  • 5+ years of experience in product marketing, product management, or strategy roles. Familiarity with enterprise SaaS solutions and go-to-market is a strong plus
  • OR 5+ years in accounting or finance roles. CPA or other professional finance accreditation preferred.
  • Ability to drive strategy formation with consumer insights and market intelligence
  • Proven experience leading and influencing cross-functional teams to deliver amazing outcomes
  • Fluent in range of AI tools with demonstrable experience incorporating them into your workflows
  • Demonstrated ability to prioritize across a vast array of product solutions and initiatives
  • Solid verbal, written, visual/presentation and interpersonal communication skills, as well as an effective communicator at all levels
  • Demonstrated high levels of ownership, responsibility, initiative and the desire to drive significant, measurable performance results
  • Track record of making principled, data-based business decisions balanced with experienced judgment

Preferred

    Benefits

    • Intuit provides a competitive compensation package with a strong pay for performance rewards approach. This position may be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at Intuit®: Careers | Benefits). Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing fair pay for employees, Intuit conducts regular comparisons across categories of ethnicity and gender.
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    Intuit

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    Intuit is a global technology platform that helps our customers and communities overcome their most important financial challenges. Serving millions of customers worldwide with TurboTax, QuickBooks, Credit Karma and Mailchimp, we believe that everyone should have the opportunity to prosper and we work tirelessly to find new, innovative ways to deliver on this belief. We encourage conversations on this page and will not delete comments that follow our terms of use. In order to keep this a safe community, the below posts may be removed: Repeated posts of the same content, spam or posts from fake accounts or profiles, offensive language or material, threats to others in the community, posts deliberately aimed to have a negative effect on the community or conversations.

    Founded in 1983
    Mountain View, California, US
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