Principal, Art Direction - Performance Marketing

USA (Remote)

$95K/yr – $125K/yrSenior Level5+ years expFull time

Posted 7 weeks ago

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Job Summary

Own the end-to-end creative lifecycle for high-visibility digital campaigns while mentoring a growing design team and coordinating with copy, strategy, and production to turn briefs into scroll-stopping assets.

  • Creative Ownership: Lead concepting through delivery across social and video with emphasis on visual storytelling and performance.
  • Team Leadership: Mentor junior/mid-level designers and provide actionable feedback to elevate output.
  • Cross-Functional Execution: Plan and produce assets with copy, strategy, and production teams to meet briefs on time and on brand.

Job Description

Responsibilities

  • Deliver High-Impact Creative: Concept and design best-in-class digital creative across social, and video, with a strong focus on visual storytelling and performance.
  • Mentor & Lead: Act as a direct supervisor and mentor to junior and mid-level Art Directors and Designers. Provide clear, constructive feedback to creatives across disciplines (for example, to copy) to elevate the team's output and foster professional growth.
  • Support Video + Content Production: Contribute to pre-production planning, support on-set shoots, and collaborate with editors and designers in post to ensure work comes to life as intended.
  • Partner Across Disciplines: Work closely with copywriters, strategists, producers, project managers, and client teams to ensure creative aligns with brief goals, brand voice, and business objectives.
  • Manage Creative Execution: Own the work from end to end. Concepting and producing polished on-brand, performance-minded assets that meet timelines and briefs. As an Associate Director, Art Direction, you will lead by doing, driving execution while strategically delegating portions of our projects to our junior team members to support efficiency, mentorship and delivery while remaining accountable for the final output.
  • Be a Problem Solver: Navigate ambiguity with CD support, adapt to shifting priorities, and bring proactive solutions to creative and production challenges. These solutions should come in the form of daily brainstorming and inspiration sharing with the team.
  • Cultivate Culture: Foster an inclusive, high-energy environment. Lead daily brainstorms and inspiration-sharing sessions to keep the team’s creative pulse sharp.
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DEPT®

3.6 Glassdoor

DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, our 4,000+ specialists deliver growth invention across Brand & Media, Experience, Commerce, CRM, and Technology & Data. We’re 50|50 tech and marketing, partner-led, and first to move. Clients include Google, Lufthansa, Coach, eBay, and OpenAI. Certified B Corp and Climate Neutral since 2021.

Founded in 2016
Amsterdam, North Holland, NLD
4.5K employees (1,449 in marketing)
68% recommend to a friend
85% CEO approval

Traffic Signals

Monthly Visitors
186.6K
Monthly Google Ads Budget
$1.2K
Traffic Source Mix
Search
40%
Direct
50.1%
Referral
7.4%
Social
1.8%
Paid
0.6%

Headcount Trend

Current headcount: ~4.5K

Marketing Team

Marketing Team Size
850 (19% of company)
Median Career Experience
8 years
Median Tenure
3.3 years
Marketing Roles Posted (Last 30 Days)
24

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