PLANETBOX - Ecommerce Manager

Seattle, WA (On-site)

$80K/yr – $85K/yrSenior Level5+ years expFull time

Posted 2 weeks ago

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Job Summary

Own end-to-end ecommerce growth, from acquisition to AOV, while aligning with brand, product, and GTM plans.

  • Growth ownership: End-to-end ecommerce performance across site, testing, and optimization.
  • Cross-channel alignment: Synchronize site experiences with email, paid, and social for full-funnel impact.
  • Data-driven decisions: Translate Shopify/GA4 data, heatmaps, and post-purchase insights into executable roadmaps and executive-ready insights.

Job Description

  • Develop and own PlanetBox’s ecommerce growth plan—acquisition, retention, conversion, and AOV.
  • Build proactive quarterly and seasonal roadmaps that tie ecommerce execution to brand, product, and campaign initiatives.
  • Serve as the DTC business owner and primary stakeholder for all site-related initiatives and long-range planning.
  • Partner with marketing, brand, and paid media teams to align ecommerce goals with broader GTM strategy.
  • Forecast revenue, set weekly sales targets, and monitor performance to plan, course-correcting early.
  • Own the end-to-end customer experience from landing page to checkout, ensuring it reflects both brand and performance best practices.
  • Lead site testing and optimization roadmap (e.g., A/B testing, personalization, bundling, UX experiments).
  • Partner with creative and product teams to evolve product discovery, PDP content, navigation, and purchase flows.
  • Leverage onsite search, filter logic, and merchandising rules to drive better product visibility and discoverability.
  • Orchestrate cross-channel campaign launches in the digital ecosystem, ensuring site, email, paid, and social are synchronized for maximum impact.

Marketing Team

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