Performance Marketing Manager at NAADAM | New York, USA | $80K/yr – $100K/yr

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Marketing Jobs
Performance Marketing
Performance Marketing Manager

NAADAM

Performance Marketing Manager

New York, USA (Hybrid)

$80K/yr – $100K/yrMid Level, Senior Level3+ years expFull time

Posted 4 weeks ago

Before you apply

Give them a reason to pay attention.

Original Job Description

NAADAM

We make heirloom-worthy styles that are soft AF and made to love — season after season. Plus, we cut out the middlemen so Mongolian herders are paid more and our quality knitwear costs you less.

Founded in 2013

New York, New York, USA

68 employees (21 in marketing)

www.naadam.co

Traffic Signals

Monthly Visitors

974.9K

Monthly Google Ads Budget

$65.4K

Traffic Source Mix

Search

31.5%

Direct

57%

Referral

4.9%

Social

5.3%

Paid

1.2%

Headcount Trend

Current headcount: ~68

Funding

Total Funding

$16.0M

Last Raise

$8.0M

Series Unknown, 5 years ago

Funding History

Apr 2021
Series Unknown • $8.0M
Mar 2019
Series B
Jul 2018
Series A • $16.0M

Recent News

Amazon Black Friday Kicks off With Gap Sweaters, NAADAM Cashmere & More Must-See Fashion Deals

Nov 20, 2025 • E! News

Naadam's Black Friday sale has kicked off early — save 40% on soft cashmere sweaters and chic loungewear

Nov 19, 2025 • Business Insider

Naadam’s Cult-Favorite Cashmere Sweater Deserves a Place in Your Fall Capsule Wardrobe — Here’s Our Editor’s Honest Review

Nov 14, 2025 • WWD

Naadam Releases ‘Wicked’-Inspired Run of Its Cult-Favorite Cashmere Sweaters (Exclusive)

Nov 7, 2025 • The Hollywood Reporter

NAADAM and the NFL Redefine Fanwear with a Cashmere Capsule Collection

Oct 28, 2025 • stupidDOPE

Olivia Culpo launches a cashmere capsule with Naadam designed for real women (and men too)

Oct 22, 2025 • IMDb

Olivia Culpo Dishes On NAADAM Fashion Collab and Mom Life (Excl)

Oct 21, 2025 • Us Weekly

Olivia Culpo’s New Cashmere Collection With NAADAM Is the ‘Clean Girl Aesthetic’ You Need for Fall

Oct 21, 2025 • E! News

Olivia Culpo Teams Up With Naadam for Versatile Cashmere Capsule

Oct 21, 2025 • WWD

NFL, Naadam Partner on First Licensed Cashmere Collection

Oct 16, 2025 • Yahoo

NFL, Naadam Partner on First Licensed Cashmere Collection for Fans

Oct 16, 2025 • WWD

Naadam vs Quince: After a year of wear, I've determined who makes the superior cashmere sweater

Oct 13, 2025 • businessinsider.com

Naadam's cashmere sale is the perfect way to welcome fall — Save on sweaters, cardigans, and more

Oct 2, 2025 • businessinsider.com

Amazon Has Naadam's Cult-Favorite Cashmere Sweater for $98 - Shop Here

Sep 9, 2025 • WWD

Saks Global’s Layoff Countdown & Naadam’s Botched “Soft” Launch

Aug 7, 2025 • Puck

Naadam End of Season Sale: Save up to 50% on editor-favorite cashmere

Jul 30, 2025 • Business Insider

Strength, strategy prevail at Naadam on grasslands nurtured by the Yellow River

Jul 24, 2025 • Global Times

Naadam 2025: Mongolia's Timeless Spirit Soars

Jul 15, 2025 • Thông tấn xã Việt Nam (TTXVN)

Our favorite cashmere sweater is 23% off — Stock up and save with the Naadam sale now

May 15, 2025 • Business Insider

Naadam makes my favorite cashmere sweaters I've ever worn — at this price, the quality is unmatched

Jan 22, 2025 • businessinsider.com

ATTN: Score Luxury Cashmere Styles up to 50% off From NAADAM's End of Season Sale, Starting at $14

Jan 7, 2025 • E! News

Cyber Monday sales on clothing, shoes, and bags: 47 of the best deals you can shop now

Dec 2, 2024 • Business Insider

The best Cyber Monday cashmere deals on cloud-soft sweaters

Dec 2, 2024 • Business Insider

Naadam Cashmere Try-On & Review

Nov 22, 2024 • The Mom Edit

The best Black Friday clothing sales and deals you can shop early, hand-picked by our style editors

Nov 22, 2024 • Business Insider

Naadam's Matt Scanlan on diversifying retail, learning from failure and partnering with Kohl's

Nov 8, 2024 • glossy.co

Entrepreneurial Grit: How Matt Scanlan Built Naadam into a Cashmere Empire

Mar 25, 2024 • WebProNews

NAADAM Sets for Sustainable Growth with Centric Fashion PLM

Dec 10, 2019 • PRWeb

How Retail Stores Are Beginning To Adapt

Oct 28, 2018 • Forbes

6 places to buy affordable, top-quality cashmere sweaters for as little as $75

Oct 23, 2018 • Business Insider

8 Cozy, Stylish Cardigans For Guys

Oct 23, 2018 • Style Girlfriend

6 places to buy affordable, top-quality cashmere sweaters for as little as $75

Oct 23, 2018 • Business Insider

36 Gifts That Will Make Your Girlfriend Love You Even More

Oct 22, 2018 • Good Housekeeping

How to Style 3 Fall Staples Without Looking Like Everyone Else

Oct 19, 2018 • Man Repeller

This online startup is reinventing luxury with $75 cashmere sweaters — and they're among the best I've ever worn

Jan 1, 1970 • Business Insider

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Career Coach can make mistakes. Consider verifying important information.

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Marketing Jobs
Performance Marketing
Performance Marketing Manager

NAADAM

Performance Marketing Manager

New York, USA (Hybrid)

$80K/yr – $100K/yrMid Level, Senior Level3+ years expFull time

Posted 4 weeks ago

Before you apply

Give them a reason to pay attention.

Original Job Description

NAADAM

We make heirloom-worthy styles that are soft AF and made to love — season after season. Plus, we cut out the middlemen so Mongolian herders are paid more and our quality knitwear costs you less.

Founded in 2013

New York, New York, USA

68 employees (21 in marketing)

www.naadam.co

Traffic Signals

Monthly Visitors

974.9K

Monthly Google Ads Budget

$65.4K

Traffic Source Mix

Search

31.5%

Direct

57%

Referral

4.9%

Social

5.3%

Paid

1.2%

Headcount Trend

Current headcount: ~68

Funding

Total Funding

$16.0M

Last Raise

$8.0M

Series Unknown, 5 years ago

Funding History

Apr 2021
Series Unknown • $8.0M
Mar 2019
Series B
Jul 2018
Series A • $16.0M

Recent News

Amazon Black Friday Kicks off With Gap Sweaters, NAADAM Cashmere & More Must-See Fashion Deals

Nov 20, 2025 • E! News

Naadam's Black Friday sale has kicked off early — save 40% on soft cashmere sweaters and chic loungewear

Nov 19, 2025 • Business Insider

Naadam’s Cult-Favorite Cashmere Sweater Deserves a Place in Your Fall Capsule Wardrobe — Here’s Our Editor’s Honest Review

Nov 14, 2025 • WWD

Naadam Releases ‘Wicked’-Inspired Run of Its Cult-Favorite Cashmere Sweaters (Exclusive)

Nov 7, 2025 • The Hollywood Reporter

NAADAM and the NFL Redefine Fanwear with a Cashmere Capsule Collection

Oct 28, 2025 • stupidDOPE

Olivia Culpo launches a cashmere capsule with Naadam designed for real women (and men too)

Oct 22, 2025 • IMDb

Olivia Culpo Dishes On NAADAM Fashion Collab and Mom Life (Excl)

Oct 21, 2025 • Us Weekly

Olivia Culpo’s New Cashmere Collection With NAADAM Is the ‘Clean Girl Aesthetic’ You Need for Fall

Oct 21, 2025 • E! News

Olivia Culpo Teams Up With Naadam for Versatile Cashmere Capsule

Oct 21, 2025 • WWD

NFL, Naadam Partner on First Licensed Cashmere Collection

Oct 16, 2025 • Yahoo

NFL, Naadam Partner on First Licensed Cashmere Collection for Fans

Oct 16, 2025 • WWD

Naadam vs Quince: After a year of wear, I've determined who makes the superior cashmere sweater

Oct 13, 2025 • businessinsider.com

Naadam's cashmere sale is the perfect way to welcome fall — Save on sweaters, cardigans, and more

Oct 2, 2025 • businessinsider.com

Amazon Has Naadam's Cult-Favorite Cashmere Sweater for $98 - Shop Here

Sep 9, 2025 • WWD

Saks Global’s Layoff Countdown & Naadam’s Botched “Soft” Launch

Aug 7, 2025 • Puck

Naadam End of Season Sale: Save up to 50% on editor-favorite cashmere

Jul 30, 2025 • Business Insider

Strength, strategy prevail at Naadam on grasslands nurtured by the Yellow River

Jul 24, 2025 • Global Times

Naadam 2025: Mongolia's Timeless Spirit Soars

Jul 15, 2025 • Thông tấn xã Việt Nam (TTXVN)

Our favorite cashmere sweater is 23% off — Stock up and save with the Naadam sale now

May 15, 2025 • Business Insider

Naadam makes my favorite cashmere sweaters I've ever worn — at this price, the quality is unmatched

Jan 22, 2025 • businessinsider.com

ATTN: Score Luxury Cashmere Styles up to 50% off From NAADAM's End of Season Sale, Starting at $14

Jan 7, 2025 • E! News

Cyber Monday sales on clothing, shoes, and bags: 47 of the best deals you can shop now

Dec 2, 2024 • Business Insider

The best Cyber Monday cashmere deals on cloud-soft sweaters

Dec 2, 2024 • Business Insider

Naadam Cashmere Try-On & Review

Nov 22, 2024 • The Mom Edit

The best Black Friday clothing sales and deals you can shop early, hand-picked by our style editors

Nov 22, 2024 • Business Insider

Naadam's Matt Scanlan on diversifying retail, learning from failure and partnering with Kohl's

Nov 8, 2024 • glossy.co

Entrepreneurial Grit: How Matt Scanlan Built Naadam into a Cashmere Empire

Mar 25, 2024 • WebProNews

NAADAM Sets for Sustainable Growth with Centric Fashion PLM

Dec 10, 2019 • PRWeb

How Retail Stores Are Beginning To Adapt

Oct 28, 2018 • Forbes

6 places to buy affordable, top-quality cashmere sweaters for as little as $75

Oct 23, 2018 • Business Insider

8 Cozy, Stylish Cardigans For Guys

Oct 23, 2018 • Style Girlfriend

6 places to buy affordable, top-quality cashmere sweaters for as little as $75

Oct 23, 2018 • Business Insider

36 Gifts That Will Make Your Girlfriend Love You Even More

Oct 22, 2018 • Good Housekeeping

How to Style 3 Fall Staples Without Looking Like Everyone Else

Oct 19, 2018 • Man Repeller

This online startup is reinventing luxury with $75 cashmere sweaters — and they're among the best I've ever worn

Jan 1, 1970 • Business Insider

AI Career Coach

Ask anything about this role

Career Coach can make mistakes. Consider verifying important information.

Ask anything about this role

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Marketing Jobs
Performance Marketing
Performance Marketing Manager

NAADAM

Performance Marketing Manager

New York, USA (Hybrid)

$80K/yr – $100K/yrMid Level, Senior Level3+ years expFull time

Posted 4 weeks ago

Before you apply

Give them a reason to pay attention.

Original Job Description

NAADAM

We make heirloom-worthy styles that are soft AF and made to love — season after season. Plus, we cut out the middlemen so Mongolian herders are paid more and our quality knitwear costs you less.

Founded in 2013

New York, New York, USA

68 employees (21 in marketing)

www.naadam.co