Performance Marketing Manager at Moonshot | New York, USA

Moonshot

Performance Marketing Manager

New York, USA (Remote)

$80K/yr - $95K/yr (Est.)Senior Level5+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive paid acquisition for consumer apps across Meta, TikTok, ASA, and Google App Campaigns with rapid creative testing.

Own all paid acquisition across Meta, TikTok, Apple Search Ads, and Google App Campaigns.
5+ years of performance marketing for consumer apps.
Strong track record of moving acquisition metrics and rapid testing across creatives.

Job Description

Responsibilities

Own all paid acquisition across Meta, TikTok, Apple Search Ads, and Google App Campaigns
Work with growth team on new creative concepts, angles, and hooks for ad content
Manage ongoing production of new ads (short-form video, static, etc.)
Launch, optimize, and scale campaigns to hit CAC/ROAS targets, while being mindful of compliance obligations
Build and maintain testing frameworks across creative, audiences, and bidding
Analyze performance data and report insights + next steps weekly
Maintain a steady pipeline of creative experiments and rapid iterations

Requirements

5+ years running performance marketing for consumer apps
Deep hands-on experience with Meta, TikTok, ASA, and Google App Campaigns
Proven track record of moving acquisition metrics, not just managing spend
Strong creative instincts with an eye for high-performing ad concepts
Comfort working in fast-paced environments with constant experimentation
Ability to use data and attribution tools to guide decisions

Preferred

Experience in fintech, creator economy, or mobile-first consumer apps
Familiarity with MMPs (Appsflyer) and analytics platforms
Ability to script or storyboard ads directly

Moonshot

Governments, businesses, and communities are facing a rapidly evolving threat landscape online. The scaling of online abuse, growth of mass violence, and advancement of artificial intelligence make it more challenging than ever to ensure public safety. Moonshot develops cutting edge technology – designed with ethics and privacy at the heart – to deliver fast, actionable risk intelligence to partners.But we don’t just understand these problems, we solve them. Moonshot is the world leader in preventing online targeted violence, terrorism, child exploitation, human trafficking, among other threats. We deliver proven methodologies which have saved thousands of lives around the world. This ranges from protecting millions from online manipulation to directly intervening with perpetrators of terrorism online. We end violence, while fundamentally protecting human rights and freedom of speech.

Founded in 2015

London, England, GBR

99 employees (13 in marketing)

www.moonshotteam.com