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Pixa

Performance Marketing Lead

New York, USA (Remote)

Salary Not AvailableSenior Level3+ years expFull time

Posted 4 months ago

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Job Summary

Lead paid UA for mobile apps by combining creative strategy with multi-channel execution.

  • Must-have: 3+ years in paid UA for mobile apps and personally managed $500k+/mo in ad spend.
  • Standout: Creative-minded marketer who scales UA through big creative swings and data-driven experimentation.
  • Standout: End-to-end analytics fluency (SKAdNetwork, AppsFlyer, Mixpanel) and testing discipline.

Job Description

Lead paid UA for mobile apps by combining creative strategy with multi-channel execution.

  • Creative strategy: partner with our in-house creative team to translate performance data into actionable creative concepts that actually scale.
  • Creative testing: run high-velocity creative tests and connect insights directly to new concepts that our video editors and designers can run with.
  • Own and scale multi-channel UA across Meta, Google (UAC + YouTube), TikTok and Apple Search Ads.
  • Instrument and analyze events end-to-end with Mixpanel and our MMP (AppsFlyer) .
  • Cohort & LTV modeling by geo/channel/creative; drive budgets based on payback and margin targets (ROAS, CPA, CPT, CAC/LTV).
  • Unlock new channels and run structured 0→1 experiments (geo expansion, creators/influencers, affiliates, placements).
  • Collaborate directly with the founders and a tight, passionate team shipping fast.
Pixa logo

Pixa

Nettsider fra idé til ferdig løsningVi hjelper bedrifter med å etablere eller fornye sitt digitale uttrykk. Design, kreativitet og tekst er blant våre ingredienser, selv om oppskriften er ulik fra gang til gang. Lang erfaring og innsikt i markeder har gitt oss grunnlag for å jobbe med hele spekteret: fra gründere til store konsern. Vi er over snittet interessert i digitale løsninger, og liker aller best når det er fint pakket inn i tillegg.Målet vårt er å skape gode digitale resultater sammen med kundene våre. Valget om å ha kontorplass på Bryne handler mye om jærske røtter. Vi har kunder fra hele landet, allikevel er basen vår der vi finner hjemfølelsen.

Bryne, Rogaland, NOR
2 employees (3 in marketing)
pixa.no

Traffic Signals

Monthly Visitors
111
Traffic Source Mix
Search
33.2%
Direct
41.7%
Referral
12.7%
Social
9.8%
Paid
1.5%

Headcount Trend

Current headcount: ~2

Marketing Team

Marketing Team Size
2 (100% of company)