Partner Marketing Manager

San Mateo, CA (Hybrid)

$140K/yr – $180K/yrSenior Level5+ years expPermanent

Posted 2 months ago

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Job Summary

Own and scale partner marketing across technology partners and GSIs to drive joint demand, campaigns, and executive engagement in cybersecurity and AI/data governance contexts.

  • Co-create and execute co-branded campaigns and assets with partners, aligning messaging with security, governance, and AI/regulatory data use cases.
  • Orchestrate integrated partner campaigns with Demand Gen, Events, Brand, Product Marketing, and field teams, including flagship industry events.
  • Drive partner-led demand and pipeline through webinars, ABM programs, and nurture initiatives, tracking ROI and program impact.

Job Description

Responsibilities

  • Develop and execute joint marketing plans with strategic technology and GSI partners, including campaign strategy, target audiences, growth goals, and partner engagement initiatives
  • Lead the creation of co-branded marketing assets including solution briefs, case studies, webinars, presentations, launch materials, blogs, and customer-facing collateral
  • Partner closely with Demand Generation, Events, Brand, Product Marketing, Communications, and Field Marketing teams to execute integrated partner campaigns and tier-1 industry event programs
  • Drive Kiteworks’ presence at major partner and cybersecurity events such as RSA, AWS re:Invent, Salesforce Dreamforce, ServiceNow Knowledge, Black Hat, and other flagship conferences
  • Build and execute partner-focused demand generation initiatives including webinars, ABM campaigns, nurture programs, and partner-influenced pipeline campaigns
  • Support executive engagement initiatives including advisory boards, executive briefings, partner summits, dinners, and strategic relationship-building programs
  • Create partner enablement content including battlecards, solution decks, integration overviews, and go-to-market playbooks for internal field teams
  • Collaborate with strategic partners to align messaging around AI security, compliance, governance, and secure data exchange within regulated industries
  • Track and analyze campaign performance, pipeline contribution, engagement metrics, and ROI across partner marketing programs
  • Manage partner marketing budgets, event investments, timelines, approvals, and reporting across multiple concurrent initiatives

Requirements

  • 5–8 years of experience in partner marketing, alliance marketing, channel marketing, or B2B marketing within enterprise software, cybersecurity, AI, or data protection industries
  • Experience working with large enterprise technology partners, cloud providers, cybersecurity vendors, or GSIs
  • Strong understanding of cybersecurity, AI, data governance, and compliance trends, including how AI intersects with regulated industries and enterprise security requirements
  • Proven success executing co-branded campaigns, partner events, and demand generation programs that drive measurable business impact
  • Experience supporting or executing marketing programs tied to strategic partnerships and executive-level relationship management
  • Strong project management and organizational skills with the ability to manage multiple high-visibility initiatives simultaneously
  • Excellent communication and stakeholder management skills, including experience working cross-functionally with Marketing, Partnerships, Sales, Product Marketing, and executive leadership teams
  • Familiarity with Salesforce, marketing automation platforms, analytics tools, and partner management systems
  • Ability to thrive in a fast-paced, high-growth environment with evolving priorities and emerging technologies

Preferred

  • Bachelor’s degree in Marketing, Business, Communications, or a related field preferred

Benefits

  • Equity - stock options to share in company success
  • Healthcare
  • - 3 Cigna plans (PPO, EPO, HDHP)
  • - 90% covered (PPO/EPO) + $0 premium HDHP
  • - $1,200–$2,400 HSA contribution
  • - 100% covered dental & vision
  • Savings & Retirement
  • - FSA + Dependent Care FSA
  • - 401(k) with 100% match (up to $5K), immediate vesting
  • Coverage - Fully paid life & disability insurance
  • Family Benefits
  • - 16 weeks (birthing) / 8 weeks (non-birthing)
  • - $10K lifetime reimbursement fertility benefit
  • Care & Support - One Medical membership + EAP counseling
  • Time Off & Flexibility
  • - Unlimited PTO + 10 holidays
  • - 10 work-from-anywhere days
  • Perks - Catered lunches + in-office massage days
  • Commitment to Equal Opportunity & Inclusion
Kiteworks logo

Kiteworks

4.0 Glassdoor

Kiteworks' mission is to empower organizations to effectively manage risk in every send, share, receive, and save of sensitive data. To this end, we created a platform that delivers data governance, compliance, and protection to customers. The platform unifies, tracks, controls and secures sensitive data moving within, into, and out of their organization, significantly improving risk management and ensuring regulatory compliance on all sensitive data communications.

Founded in 1999
San Mateo, California, USA
334 employees (34 in marketing)
79% recommend to a friend
98% CEO approval

Traffic Signals

Monthly Visitors
238K
Traffic Source Mix
Search
37.7%
Direct
52.8%
Referral
6.4%
Social
1.6%
Paid
1.2%

Headcount Trend

Current headcount: ~336

Marketing Team

Marketing Team Size
27 (8% of company)

Funding

Total Funding
$592M
Last Raise
$456M
Private Equity, 2 years ago

Funding History

  • Aug 2024
    Private Equity • $456M
  • Apr 2020
    Private Equity • $120M
  • Mar 2012
    Series Unknown • $1.4M

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