Paid Media Strategist - PPC & SEO Client Success

USA (Remote)

$45K/yr – $70K/yrMid Level3+ years expFull time

Posted 5 weeks ago

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Job Summary

Own and optimize a multi-channel PPC and SEO program with ROI at the center, across Google Ads, Meta, and display networks.

  • Growth Infrastructure: Own daily performance, surface ROI insights, and drive optimization opportunities.
  • Campaign Execution: Optimize across platforms with data driven adjustments and rigorous testing.
  • Performance Analytics: Translate trends into actionable strategies and present updates to stakeholders.

Job Description

Responsibilities

  • Own day-to-day campaign performance across PPC and SEO initiatives
  • Optimize campaigns across platforms such as Google Ads, Meta, and display networks
  • Analyze performance trends and deliver data-driven recommendations to improve ROI
  • Build and maintain pacing reports, performance dashboards, and campaign insights
  • Conduct A/B testing (ads, landing pages, keywords) to improve results
  • Partner with Account Managers to support client retention and growth
  • Participate in client meetings, presenting insights and performance updates as needed
  • Troubleshoot performance issues and identify new optimization opportunities
  • Support keyword strategy development and SEO performance reporting
  • Manage multiple campaigns and priorities within defined SLAs

Requirements

  • 3–5 years of experience in digital marketing (agency or in-house)
  • Strong hands-on experience with PPC campaign management
  • Working knowledge of SEO fundamentals and reporting
  • Experience with tools such as Google Ads, Google Analytics (GA4), Meta Ads Manager, Excel
  • Ability to analyze data and translate insights into actionable strategies
  • Strong communication skills—you can explain performance clearly and confidently
  • Highly organized with the ability to manage multiple campaigns and deadlines

Preferred

  • Experience in an agency or high-volume client environment
  • Exposure to multi-channel campaigns (display, social, email)
  • Advanced Excel or data analysis skills

Benefits

  • Collaborative, supportive team environment
  • Opportunity to grow into senior strategist or leadership roles
  • Exposure to diverse clients and marketing strategies
  • Fast-paced environment where your ideas and optimizations matter
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Traffic Signals

Monthly Visitors
134.6M
Monthly Google Ads Budget
$10.9K
Traffic Source Mix
Search
42.7%
Direct
48.9%
Referral
5.2%
Social
2.6%
Paid
0.4%

Headcount Trend

Current headcount: ~2.6K

Marketing Team

Marketing Team Size
763 (26% of company)
Marketing Roles Posted (Last 30 Days)
9

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