Paid Media Specialist at NTV360 | Lakewood, CO | $60K/yr – $65K/yr

Paid Media Specialist

Lakewood, CO (On-site)

$60K/yr – $65K/yrMid LevelFull time

Posted 6 weeks ago

The other 99% submit and hope. You're about to do something different.

Own paid media across Google and Meta, pair AI‑driven ad exploration with cross‑channel lead‑gen, and clearly report KPI progress to clients.

Campaign ownership: Plan and optimize search and social campaigns to hit CPA/CPC targets.
AI & Innovation: Scout future ad formats and pilot AI‑enabled experiences.
Cross‑Channel Collaboration: Align email, SMS follow‑ups, and CRM outreach with campaign goals.

Own paid media across Google and Meta, pair AI‑driven ad exploration with cross‑channel lead‑gen, and clearly report KPI progress to clients.

Campaign Management: Plan, build, launch, and optimize paid search and paid social campaigns across Google Ads and Meta Ads.
AI & Innovation Research: Explore and pilot future AI‑driven ad formats within ChatGPT and emerging AI media.
Cross‑Channel Support: Coordinate lead generation via email, text follow‑up, and CRM outreach.
Client Collaboration: Join client meetings to align on goals, pitch strategies, and explain performance metrics.
Data Analysis: Track and report KPIs like CPA and CPC to meet targets.
Team Collaboration: Work with creative and internal teams to test new copy, hooks, and landing pages.