Paid Ads Specialist

Burbank, CA (Remote)

$72K/yr – $90K/yrMid Level2+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive and optimize PPC campaigns for eCommerce growth across Amazon and paid search, coordinating with marketing teams to improve profitability and brand messaging.

  • Ownership of daily, weekly, and monthly PPC planning and ROI tracking.
  • Must-have: 2–3 years in PPC across Amazon, Google, and social ads.
  • Standout: Cross-functional collaboration with eCommerce and brand teams to align messaging and promotions.

Job Description

Responsibilities

  • Set-up, manage, execute and analyze Pay-Per-Click (PPC) campaigns and budgets on a daily, weekly, and monthly basis to keep spend optimized for sales growth while hitting ROI goals
  • Recommend, Create, and A/B Test Sponsored Brands, Sponsored Products and Sponsored Display campaigns
  • Work with the eCommerce team to develop and implement marketing growth and profitability strategy
  • Work with the eCommerce team to develop a promotional calendar and marketing strategy
  • Monitor and identify market and competitor trends
  • Partner with eCommerce and brand teams to optimize and develop messaging and brand assets compliant with brand guidelines and Amazon standards to increase sales and conversions
  • Perform regular tracking and analysis on the performance of each advertising channel and campaign
  • Review retailer managed campaigns and social campaigns for performance metrics, analyze data and report on most successful tactics to shape future campaigns
  • Present data and campaign performance recaps to leadership periodically as needed

Requirements

  • Required Education: Bachelor’s degree in Marketing, Advertising, or related field
  • Required Experience: 2-3 years of experience with Pay Per Click advertising (Amazon Advertising, Google Ads, Bing Ads, Facebook Ads, Walmart Connect)
  • Knowledge of Online Search Advertising (Amazon Ads), with a proven record of increasing sales a must
  • Knowledge of how product listings are considered relevant to Amazon’s search and sponsored algorithms

Preferred

  • Familiarity with Amazon Seller Central/Vendor Central platform/Walmart Connect/Chewy Ads/Perpetua

Benefits

  • Comprehensive healthcare coverage – We cover 100% of premiums for medical, dental, and vision plans for employee-only plans.
  • Annual bonus
  • We match up to 3.5% of your 401k contributions , ensuring your retirement savings grow alongside your career.
  • 6 paid sick and mental health days, an Employee Assistance Program, free weekly yoga and meditation classes, and additional mental health benefits, because we take a holistic approach to your well-being.
  • Invest in your future with our Employee Stock Ownership Plan , where company contributions fund your retirement plan with company stock. Learn more.
  • Reimbursements for a portion of personal cell phone and internet usage for eligible employees.
  • Professional development opportunities with mentorship, continuous learning programs, and performance-based pay increases, empowering you to progress and excel in your career.
  • Through our charity sponsorships, you can make a positive impact on communities worldwide. We’ve donated over $9 million to date.
  • Potential for quarterly KPI bonuses.
Golden Pet Brands logo

Golden Pet Brands

Golden Pet Brands is leading America’s pet health revolution by making longevity-focused nutrition simple for pet parents, and rewarding for pets, through product excellence, education, and storytelling.

Founded in 2017
45 employees (9 in marketing)

Headcount Trend

Current headcount: ~45

Marketing Team

Marketing Team Size
8 (18% of company)
Median Career Experience
14.5 years
Median Tenure
0.6 years
Marketing Roles Posted (Last 30 Days)
1