Omnichannel Marketing, Workfront

USA (On-site)

Salary Not AvailableSenior Level7+ years expFull time

Posted 4 months ago

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Job Summary

Lead omnichannel project management and delivery for healthcare marketing programs, coordinating Workfront workflows and client communications.

  • Own Workfront templates, timelines, and reporting configuration
  • Must-have: Multichannel marketing experience with Workfront knowledge
  • Standout: Pharma brand operations experience and cross-stakeholder liaison skills

Job Description

Responsibilities

  • Develop templates, timelines, and workflow plans within Workfront, including full reporting setup and configuration.
  • Lead coordination, project management, and client communication related to Workfront requirements and specifications.
  • Helping clients envision, plan, build and deliver customer engagements and experience through omnichannel tactics, including field, digital and traditional channels (Rep, RTE, Web, Email, SEM, Social, Media, Webinars, chat, print and direct mail, etc.)
  • Identifying strategic directions and prioritizing to address business needs and collaborating with stakeholders to drive omnichannel excellence.
  • Managing projects, prioritizing initiatives, and monitoring deliverables across partners .
  • Develop benchmarks and KPIs for tactics in partnership with the analytics team and recommend optimizations across tactics.
  • Assessing business needs and creating requirements for omnichannel campaigns , digital analytics and content and web assets.
  • Owning and managing projects to ensure seamless execution.
  • Supporting campaign management and acting as the Single Point of Contact.
  • Providing guidance on client-relevant processes and facilitating approvals.
  • Consulting key business users on Omnichannel digital tactics, compliance nuances, technology platforms, channels and customer engagement tactics.
  • Evaluating business processes and developing optimization strategies.
  • Conducting meetings, and presentations, and effectively communicating insights.
  • Acting as a liaison between client stakeholders, external agencies, and Indegene colleagues.
  • Contribute to special projects as needed.
Indegene logo

Indegene

3.5 Glassdoor

Indegene Limited is the tech-native, life sciences specialist orchestrating the path from commercialization strategy through execution.Trusted by 20 of the world’s top 20 biopharma companies across the value chain — from clinical and medical through commercial — Indegene helps life sciences leaders move at the speed of their ambition with #PractitionerLevelConfidence.Indegene’s difference comes from integrating deep domain knowledge, contextualized technology and operational excellence, built over 25 years. When bold life sciences leaders want to take breakthrough therapies to market faster, maximize impact, and create seamless experiences for patients and physicians, they count on Indegene.

Founded in 1998
Princeton, New Jersey, USA
6.3K employees (1,209 in marketing)
65% recommend to a friend
81% CEO approval

Traffic Signals

Monthly Visitors
58K
Monthly Google Ads Budget
$6
Traffic Source Mix
Search
38.1%
Direct
49.4%
Referral
9.7%
Social
2.2%
Paid
0.5%

Headcount Trend

Current headcount: ~6.3K

Marketing Team

Marketing Team Size
794 (13% of company)

Funding

Total Funding
$368.4M
Last Raise
$168.4M
Post IPO Secondary, 10 months ago

Funding History

  • Jun 2025
    Post IPO Secondary • $168.4M
  • Feb 2021
    Private Equity • $200M

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