Media Investment Manager - Retail

Dallas, TX (On-site)

Salary Not AvailableSenior Level5+ years expFull time

Posted 3 months ago

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Job Summary

Own digital media operations and measurement for retail media within a data-driven programmatic role, focusing on campaign execution, data insights, and cross-channel optimization.

  • Own end-to-end campaign setup, optimization, and reporting across DSPs and platforms.
  • Must-have: 3-5+ years in digital ad operations with programmatic expertise.
  • Standout: Experience with retail media networks and measurement-based optimization.

Job Description

Responsibilities
  • Gather data from relevant data sources (both first party and third) to craft audience insights and consumer trends reports that can be used for media planning
  • Consolidating a variety of different media data sources for holistic reporting on campaign performance, analyzing the data to provide insights to the broader team and crafting media optimization recommendations for implementation
  • Manage the implementation, execution and optimization of digital advertising campaigns across multiple platforms including but not limited to DV360, Facebook Ad Manager, Bing, The Trade Desk, Google Ads, LinkedIn and other media platform providers
  • Collaborate with agency and client teams to formulate and create strategic proposals that meet identified objectives
  • Establish campaign management processes and methods that can scale across multiple clients to drive efficiencies based on a predetermined set of KPIs
  • Traffic Management: Manage the execution and technical deployment of both direct (creative assets and tags) and programmatic video and display campaigns: Ad-serving, trafficking, optimization troubleshooting, etc
  • Cross device implementation (desktop, mobile, IPTV, etc.)
  • Analytics & Operations Strategy: Provide high-end monitoring and reporting of media activity
  • Monitor KPIs (VTR, CTR, etc.) on a daily basis. Work on standard and executive level reporting and activity summaries
Requirements
  • Must be located in DFW or willing to relocate
  • 3-5+ years of working experience in digital ad operations or technical account manager role within the digital advertising field
  • Strong knowledge of technical market standards (VAST, VPAID, ad-serving, SSP, DSP, etc.)
  • Good understanding of web standards a plus (HTML, JS/JSON, Flash, etc.)
  • Previous experience and knowledge within the programmatic ecosystem (DSP/SSP’s, CDP, DMP, ad-networks, etc.)
  • Outstanding analytical and project management skills
  • Extreme attention to detail and the ability to handle several projects concurrently under deadline pressure is essential
  • Ability to work effectively with internal team members and external clients and other agency partners
  • Ability to create accurate impression projections based on data analysis
  • Ability to multi-task and perform under pressure
  • Proactive initiative -- A team player who is accountable for delivering accurate, timely and insightful report, recommendations and POVs
  • Bachelor’s degree in business, marketing, finance, statistics, computer science or related discipline
  • (Master’s degree) a plus
Preferred
  • Master’s degree a plus
  • Experience with Helium10 or other research tools is a plus, but not required
  • Bachelor’s degree in business, marketing, finance, statistics, computer science or related discipline (already listed in requirements)
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Arm Candy

4.9 Glassdoor

Arm Candy is a full-service media intelligence agency engineered to help its clients look good. Powered by CYRIS, an industry-first media intelligence technology, Arm Candy combines an obsession with quality and an MVP mindset to reimagine media planning, investment management, and data management services. In harmony with AI and HI, Arm Candy has redefined the agency experience, setting a new standard of quality, innovation and performance in advertising. Arm Candy is headquartered in Dallas, TX, with remote employees across all U.S. time zones and is consistently recognized as a best place to work.

Founded in 2019
Dallas, Texas, USA
65 employees (25 in marketing)
100% recommend to a friend
100% CEO approval

Traffic Signals

Monthly Visitors
2.7K
Traffic Source Mix
Search
28.6%
Direct
46.7%
Referral
5.9%
Social
17.3%
Paid
1.5%

Headcount Trend

Current headcount: ~65

Marketing Team

Marketing Team Size
24 (37% of company)