Responsibilities

• Must be located in DFW or willing to relocate
• Manage the implementation, execution and optimization of digital advertising campaigns across multiple platforms
• Collaborate with agency and client teams to formulate and create strategic proposals that meet identified objectives
• Traffic Management: Manage the execution and technical deployment of both direct (creative assets and tags) and programmatic video and display campaigns: Ad-serving, trafficking, optimization troubleshooting, etc. Cross device implementation (desktop, mobile, IPTV, etc.)
• Analytics & Operations Strategy: Provide high-end monitoring and reporting of media activity. Monitor KPIs (VTR, CTR, etc.) on a daily basis
• Work on standard and executive level reporting and activity summaries
• Sales Activity Support: Interact on a day-to-day basis with the agency’s Media Operations team to ensure campaign optimization and success
• Support agency teams during operational and business reviews and act as a critical team member for operational and technical discussions
• Campaign Monitoring: Identifying and escalating potential technical issues, identifying and building specifications on potential market needs requiring technical developments
• Manage a team of media investment specialists and associates