Media Buyer

Dallas, TX (Unknown)

Salary Not AvailableEntry LevelFull time

Posted 2 months ago

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Job Summary

Support a cross-channel media investment function by helping negotiate plans, execute contracts, and steward partner delivery, while building industry relationships and applying evidence-based marketing principles to guide campaign delivery.

  • Own the execution and adjustments of media buys across channels to meet client goals and deliver broad brand growth.
  • Build partnerships with media sales communities and represent the agency’s values in the market.
  • Learn and apply foundational marketing science frameworks to improve investment decisions and campaign effectiveness.

Job Description

Responsibilities

  • Support buyers negotiating cross-channel media investment to ensure that plans deliver efficient coverage of category buyers while meeting individual client marketing goals to achieve true brand growth.
  • Prepare insertion orders, maintain vendor communication to execute contracts, steward maintenance of buys to ensure partner accuracy and optimization, and assist with preparation of partner reporting.
  • Collaborate within the investment teams while executing across partnership media channels for assigned clients, prioritizing support tasks across investment team members and clients who may or may not have visibility into deadlines across one another.
  • Develop and maintain relationships with media sales communities, representing TRG in the industry in a way that aligns with the agency’s vision and values.
  • Develop an understanding of how large-scale media investments are planned and executed and how partner negotiations translate into campaign delivery.
  • Begin to develop a framework for evidence-based marketing fundamental principles taught by Ehrenberg-Bass Institute, IPA, APG, LinkedIn B2B Institute, and others in the field of marketing science.

Requirements

  • Education, experience, or passion to develop a foundation of marketing or advertising media or agency structures.
  • Ability to self-manage time and handle multiple projects at once while meeting deadlines and upholding quality of work.
  • Eagerness to continue learning, both tactical processes and underlying marketing principles, to grow into an effective investment strategist.
  • Strong attention to detail, organization, and stewardship of projects assigned by multiple teams.
  • Developing negotiation skills and an understanding of the partnership media ecosystem, and soft skills to represent TRG in the vendor community.
  • A curiosity to learn marketing effectiveness frameworks including How Brands Grow (Sharp), Building Distinctive Brand Assets (Romaniuk), The Long and the Short of It (Binet/Field), and The Case for Creativity (Hurman) and related principles.

Preferred

  • Asking thoughtful, strategic questions – not just to clarify tasks, but to deepen understanding of the job in front of you.
  • Communicating complex ideas clearly and confidently – in writing, discussion, and presentation – across cross-functional teams and clients.
  • Managing multiple workstreams with structure, attention to detail, and self-maintaining to-do lists and support for multiple team members.
  • Demonstrating intellectual curiosity and a commitment to continuous learning within the marketing effectiveness ecosystem.

Benefits

TRG logo

TRG

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Any agency can make ads. TRG makes memories. TRG is one of the most successful advertising agencies in the U.S., with a nearly five-decade winning streak of building iconic brands. Chick-fil-A. Ram. Motel 6. Orkin. Schwab. Wonder Bread. The Home Depot. Our greatest successes are tied to some of America’s most memorable stories, while our own story is one of results, respect, and award-winning work.Fiercely independent since our founding, we encourage new voices, foster diverse thinking, and promote our best ideas regardless of origin. We embrace inclusion in our hallways, in our hiring, and especially in our thinking. Our clients – which include America’s Best Eyecare + Eyewear, Charles Schwab, Choctaw Casinos & Resorts, Dave’s Killer Bread, Floor & Decor, the Southeastern Conference, and others – enjoy the results.

Founded in 1976
Dallas, Texas, USA
658 employees (217 in marketing)
0% recommend to a friend

Traffic Signals

Monthly Visitors
17.7K
Traffic Source Mix
Search
29.8%
Direct
53.6%
Referral
6.3%
Social
8.9%
Paid
1.2%

Headcount Trend

Current headcount: ~659

Marketing Team

Marketing Team Size
140 (21% of company)
Median Career Experience
14 years
Median Tenure
13.8 years
Marketing Roles Posted (Last 30 Days)
1

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