Media Buyer at IPG Mediabrands | New York City, NY

IPG Mediabrands

Media Buyer

New York City, NY (On-site)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Own end-to-end TV/ video media buying for assigned markets, negotiating placements, managing ratings, budgets, and post-buy performance while collaborating with clients and planners to resolve billing and execution issues.

Commercial placement and rate negotiation across television and video for assigned markets.
Plan execution, budget adherence, and post-buy results including makegoods and credits.
Collaboration with clients and media team to resolve billing, tracking expenditures, and stay aligned with market trends.

Job Description

Negotiates and places commercials within the television and video marketplace for accounts within an assigned group of markets.
Estimates, updates and adjusts all program ratings.
Negotiates and documents rates, special placements and added value.
Executes all Media plans while adhering to established budgets and timelines.
Clearly and accurately communicates orders and changes to media vendors.
Monitors buys in progress, arranges for makegoods and credits and is responsible for the post-buy results of all buys.
Tracks media expenditures in systems to ensure budget compliance.
Researches and maintains record of trends, innovations and changes that affect media buying.
Collaborates with clients and media team members and media planners to resolve media billing issues.

IPG Mediabrands

3.7 Glassdoor

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialized business units Healix, KINESSO, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.

Founded in 2007

New York, New York, USA

8.6K employees (2,270 in marketing)

www.ipgmediabrands.com

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78% CEO approval