Responsibilities

• Oversees tactical planning, execution and reporting of campaigns.
• Utilizes knowledge of the media marketplace and channels to brainstorm activations and vendors for media campaigns.
• Maintain base-level knowledge of buying for online and offline media channels: Digital (Banners, Audio, Video) Search, Social, TV, Radio, OOH, Print.
• Owns vendor communications and developing relationships with clients.
• Manages RFP process: developing partner consideration sets, putting together RFPs, and managing conversations & RFP development with partners.
• Collaborates on the buying of media, vendor contracts, budget management by platform, billing/invoicing for campaigns.
• Leads knowledge of media buying tools (Freewheel, SBMS/Adazzle, GCM, MOAT/IAS, GCM, Datorama, Tableau).
• Applies negotiation principles to ensure discounts and added value.
• Acts as gatekeeper and reviewer for Assistant’s work; ensures smooth campaign launch & execution.
• Maintains deep understanding of Digital media trafficking process; conducts weekly pacing and monitoring of campaign performance.
• Supports Supervisor/Director in development of media approach; fosters cross-agency collaboration and integration of media + creative timelines.
• Validates data accuracy for reporting; develops media POVs for clients; encourages thinking outside the box; stays updated on marketplace offerings.
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Requirements

• 2 years of experience in a media investment/buying role across online and/or offline channels, including campaign execution and management (Digital - Display, Audio, Video), Search, Social, and Traditional (TV, Radio, OOH, Print).
• Proficiency with media tools and platforms such as Freewheel, SBMS/Adazzle, GCM, MOAT/IAS, Tableau
• Strong project and campaign management skills, including RFP development, vendor negotiations, trafficking, and pacing/reporting.
• Effective communication and collaboration skills—able to manage vendor relationships, support internal teams, and clearly articulate media strategies.
• Ability to mentor junior team members.
• This role requires proximity to New York City. We offer a hybrid work arrangement, with a combination of onsite work and the flexibility to work from home.

Preferred

Benefits

• Flexibility to work in hybrid manner with in-office and work from home options (depending on role).
• Open/Flexible PTO with US & UK specific policies
• Sponsored healthcare options and agency-wide physical & mental health support
• 401k with company match (USA), and generous Pension (UK)
• Paid sabbatical at significant milestone anniversaries
• Generous paid parental leave policy
• Life milestone recognition & support
• The Pursuit of Happiness Fund devoted to helping Crossmedians find their happy
• Cell phone/tech reimbursement
• Student Loan payment plan (US)
• Tuition reimbursement
• Learning & Development and training programs
• And burgers – lots and lots of burgers