Media Buyer, Integrated Media Investment (Temporary)

New York City, NY (Hybrid)

Salary Not AvailableMid Level2+ years expTemporary

Posted 2 months ago

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Job Summary

Own and optimize the end-to-end media buying workflow across online and offline channels, ensuring timely launches, accurate reporting, and data-informed negotiations that maximize value for campaigns and clients.

  • Media planning, activation, and pacing across digital, TV, radio, OOH, and print with vendor relationships.
  • RFP development, negotiations, trafficking, and performance reporting to drive efficient spend and measurement.
  • Mentor junior buyers and collaborate with internal teams to integrate media with creative and cross-channel initiatives.

Job Description

  • Oversees tactical planning, execution and reporting of campaigns.
  • Utilize knowledge of the media marketplace and media channels to brainstorm and ideate new activations and vendors for media campaigns.
  • Be resourceful, organized, and energetic throughout the planning process.
  • Be a strong communicator, comfortable in a fast-paced industry and handling multiple projects.
  • Mantains a base-level knowledge of buying for both online and offline media channels: Digital (Banners, Audio, Video) Search, Social, TV, Radio, OOH, Print.
  • Owns vendor communications and developing relationships with clients.
  • Manages RFP process: developing partner consideration sets, putting together RFPs, and managing conversations & RFP development with partners.
  • Collaborates on the buying of media, vendor contracts, budget management by individual platforms, billing/invoicing for media campaigns.
  • Leads knowledge of media buying tools to execute plans and buys- Freewheel, SBMS/Adazzle, GCM & MOAT/IAS, GCM, Datorama, Tableau etc.
  • Applies principles of negotiation to ensure discounts and added value.
  • 2 years of experience in a media investment/buying role across online and/or offline channels, including campaign execution and managemen (Digital - Display, Audio, Video), Search, Social, and Traditional (TV, Radio, OOH, Print).
  • Proficiency with media tools and platforms such as Freewheel, SBMS/Adazzle, GCM, MOAT/IAS, Tableau,
  • Strong project and campaign management skills, including RFP development, vendor negotiations, trafficking, and pacing/reporting.
  • Effective communication and collaboration skills—able to manage vendor relationships, support internal teams, and clearly articulate media strategies.
  • Ability to mentor junior team members
  • - Benefits details available on request.
  • - Flexibility to work in hybrid manner with in-office and work from home options (depending on role).
  • - Open/Flexible PTO with US & UK specific policies
  • - Sponsored healthcare options and agency-wide physical & mental health support
  • - 401k with company match (USA), and generous Pension (UK)
  • - Paid sabbatical at significant milestone anniversaries
  • - Generous paid parental leave policy
  • - Life milestone recognition & support
  • - The Pursuit of Happiness Fund devoted to helping Crossmedians find their happy (be it travel, enrichment class, fitness membership or professional development)
  • - Cell phone/tech reimbursement
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CROSSMEDIA

3.9 Glassdoor

Welcome to Crossmedia, a global, independent and minority-owned, full-funnel agency committed to doing media the right way for the last 25 years. Rooted in TRUST, REASON, and the Pursuit of HAPPINESS, we are committed to acting without bias and backed by the strictest transparency standards, making decisions grounded in data and common sense, and leading with strategies that deliver employee, client, and customer satisfaction. We focus on what media agencies should do: create innovative connections between brands and people regardless of channel or budget, and we do it in an honest way.Our culture is also pretty great. We invest in every colleague’s professional and personal wellbeing and growth, with XM groups like XMEquity365, XMFit, XMReads, and more! Of course, we also have our famous Burgerday every month, along with regular wellness workshops and educational sessions—part of the reason Crossmedia has been named to Ad Age’s Best Places to Work list the past six years in a row!Crossmedia is headquartered in New York and has hubs across the U.S., London, Germany and Toronto.

Founded in 2000
New York, New York, USA
321 employees (103 in marketing)
71% recommend to a friend
89% CEO approval

Traffic Signals

Monthly Visitors
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Traffic Source Mix
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34.6%
Direct
52%
Referral
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Social
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Headcount Trend

Current headcount: ~323

Marketing Team

Marketing Team Size
99 (31% of company)
Median Career Experience
8 years
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2.2 years
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