Responsibilities

• Daily budget and performance pacing on ad platforms.
• Build campaigns in self-serve ad platforms and thoroughly QA all paid campaign launches.
• Basic bid management and optimizations for video view, traffic, and conversion campaigns, including but not limited to Google Ads, Meta Ads Manager and TikTok Ads.
• Collaborate with Media Strategist on recommending optimizations in support of client awareness and traffic KPIs.
• Analyze campaign data to write performance insights and recommendations to inform client action.
• Assist Media Strategist with creating media plans to achieve client goals, including audience and creative recommendations and projected results.
• Daily use of reporting, analytics, and trend tools. Google Analytics experience is a plus.
• Attend training sessions/webinars to become fluent in media planning tools and platforms.

Requirements

• 1+ years of experience working on video view/reach and traffic campaigns within Google Ad, Meta Ads and/or TikTok Ads.
• Reddit and Twitch are a plus.

Preferred

• Reddit and Twitch are a plus.

Benefits

• Professional Development : Take advantage of our learning and development programs, mentorship opportunities, and career advancement support.
• Generous Time Off : Enjoy generous paid time off and holiday allowances to recharge and spend time with loved ones.
• Parental Leave : We provide paid parental leave to support your family during important life events.
• Retirement Plan : 401k plan including contribution matching.
• Healthcare : Medical, dental, vision, FSA/HSA, life and disability coverage options.
• Ancillary : Critical illness, identity protection, pet insurance, 529 plans and more
• Commuter Benefits : Access support for travel and commuting needs, where available