Marketo Consultant at Blue Acorn iCi | USA | $135K/yr – $185K/yr

Blue Acorn iCi

Marketo Consultant

USA (Remote)

$135K/yr – $185K/yrSenior Level7+ years expFull time

Posted 5 weeks ago

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Job Summary

Own Marketo architecture and integration design for B2B clients, turning business goals into scalable, auditable implementation plans with clear governance.

Translate objectives and KPIs into scalable Marketo designs with required reporting and integration guardrails.
Review designs for KPI alignment, feasibility, and risk, and guide data models and API usage to prevent bottlenecks.
Advise on data architecture, Design Studio assets, and cross-system integrations including CRM/ERP to enable sustainable growth.

Job Description

Responsibilities

Serve as a recognized authority in Adobe Marketo Engage and integrated Adobe solutions following industry best practices and standards
Act as a subject matter expert on B2B marketing automation methodologies and best practices
Gather and understand client business objectives, technical requirements, and key performance indicators
Assess client technical environments and identify implementation gaps relative to business goals
Translate business use cases into scalable Marketo solution designs while balancing campaign flexibility, reporting requirements, integration dependencies, and platform guardrails
Review technical designs for alignment with KPIs, business objectives, and implementation feasibility
Document actionable recommendations to reduce implementation risk and improve platform adoption
Advise clients on architectural design and B2B data models for Marketo integrations
Design and evaluate integrations between Marketo and enterprise platforms including CRM, ERP, and other business systems
Review API usage patterns and integration architecture to identify quota, throughput, concurrency, and data processing risks
Provide guidance on integration technologies including REST APIs, webhooks, CRM synchronization, and interoperability across Adobe and non-Adobe systems
Evaluate processing, scalability, and downstream impacts of complex data models and recommend sustainable solutions
Provide troubleshooting and design guidance for advanced Marketo data structures, including custom fields, custom objects, and custom activities
Evaluate Smart Campaign designs, trigger versus batch strategies, campaign qualification behavior, and operational guardrails
Support troubleshooting of complex automation issues including campaign recursion, processing delays, activity volume impacts, sync backlogs, and unintended behavior
Provide best-practice guidance for Marketo Design Studio assets including emails, forms, templates, and landing pages
Recommend scalable solutions that support performance, maintainability, and long-term growth
Manage multiple client engagements simultaneously while ensuring timely delivery and high-quality service
Interact regularly with marketers, analysts, developers, and executive stakeholders
Facilitate technical discussions and solution reviews with clients and partners

Requirements

7+ years of direct client consulting experience
Experience designing and supporting complex Marketo implementations
Expertise in B2B marketing automation best practices
Experience with REST APIs, webhooks, CRM synchronization, Model Context Protocol (MCP), and enterprise integration patterns
Strong understanding of Marketo data architecture and scalability considerations
Experience evaluating Smart Campaign processing, operational workflows, and automation performance
Ability to translate business requirements into architecture, design, and development activities
Experience presenting technical solutions to both technical and non-technical audiences
Strong facilitation, consulting, and problem-solving skills
Proficiency utilizing AI tools within daily workflows
Excellent verbal and written communication skills
Ability to establish credibility and trust with clients and stakeholders

Preferred

Experience integrating Marketo with Salesforce, Microsoft Dynamics CRM, NetSuite, Oracle, and other enterprise platforms
Experience supporting complex B2B marketing operations environments
Knowledge of Adobe Experience Cloud solutions beyond Marketo
Experience with web and mobile solution architecture
Proven success working in fast-paced consulting environments
Bachelor's degree in Computer Science, Information Systems, Marketing Technology, Business, or a related field

Benefits

Full Time, Non-Temporary Employees enjoy a competitive benefits package that includes medical, dental and vision insurance, life insurance, disability, paid time off, 401(k), and more!
Blue Acorn iCi is an equal opportunity employer and all qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, spouse of protected veteran, or disability.

Blue Acorn iCi

3.9 Glassdoor

Blue Acorn iCi, an Infosys Company, is the leading digital customer experience company pioneering what’s possible through the convergence of analytics, digital commerce, customer experience, and experience-driven commerce offerings.In an era of heightened expectations, it’s crucial to create exceptional interactions and experiences. No other company brings together engineers, data scientists, commerce experts, designers, and strategists to expand your reach, accelerate your sales, service your customers, and grow your business. Through these integrated capabilities and unparalleled expertise, Blue Acorn iCi makes content and digital commerce more effective for your organization.As your strategic partner, we improve the customer journey with insights from analytics and lift key metrics by conversion testing the entire online presence. For brands that need to establish a direct-to-consumer channel, we work from the ground up. Our end-to-end commerce solution includes pre-integrated software, an on-shore call center, performance marketing, and a warehouse with state-of-the-art packaging and shipping capabilities. Because digital transformation is a journey, we understand that brands need services that match their stage of digital maturity. Our solutions are tailored to meet you where you are and scale you to where you want to go. We’ve helped legacy brands and digital natives alike along their journey, including Le Creuset, Charter Communications, LoveSac, Dollar General, Bluemercury, Ticketmaster, Panera Bread, and Gerber.A professional services organization is only as effective as the people and the strategies it employs. Our team continually evolves advanced solutions in content and commerce and innovates our processes to improve client satisfaction. If you’re interested in learning how our services can empower you to improve your customer experience, contact us hello@blueacornici.com.

Founded in 2008

Charleston, South Carolina, USA

227 employees (17 in marketing)

www.blueacornici.com

77% recommend to a friend

94% CEO approval