Marketing Technology (MarTech) Lead

Edison, NJ (On-site)

Salary Not AvailableSenior Level5+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive end-to-end MarTech operations and integration across CMS, Marketo, CRM, and messaging channels.

  • Must-have: 5+ years in MarTech or marketing ops; Marketo experience; API/integration work.
  • Standout: Ownership of the full stack from website to dialer to SMS, with measurable uptime and performance.

Job Description

Responsibilities

  • Own & Optimize the MarTech Stack
  • Own performance, reliability, and scalability of all marketing systems (CMS, dialer, tracking, lead delivery).
  • Ensure zero marketing downtime through monitoring, troubleshooting, and proactive issue resolution.
  • Manage integrations, APIs, and data flows across platforms.
  • Translate marketing needs into practical, executable solutions .
  • Website & Front-End Execution
  • Build and maintain website and landing page experiences (Next.js, React, CMS).
  • Optimize UX, conversion paths, forms, tracking, and SEO fundamentals.
  • Troubleshoot performance and integration issues.
  • Marketing Automation & Lifecycle (Marketo)
  • Build and optimize email campaigns, templates, and lifecycle programs.
  • Implement automation, personalization, and scalable frameworks.
  • Ensure programs are compliant, reusable, and performance-driven.
  • Dialer & Lead Flow Ownership (NICE / Salesforce)
  • Own dialer configuration, access, and uptime— no disruption to lead-to-call execution .
  • Manage campaign and purchased lead uploads into Salesforce.
  • Enforce change control, documentation, and access governance.
  • SMS & Customer Engagement (Attentive)
  • Execute SMS campaigns with segmentation, triggers, and personalization.
  • Align messaging across email, SMS, and web experiences.

Trinity Solar

If you’ve found your way to our LinkedIn page, you’re likely here for one of two reasons: You’re reviewing insurance companies or you’re browsing new career opportunities. Well, you’ve come to the right place. Insurance CustomerIn its 40 years, Plymouth Rock Assurance has grown to be one of the leading auto and home insurers in the Northeast. With unique features like Crashbusters® mobile claims vans, Door to Door Valet Claim Service®, the Get Home Safe® taxi and rideshare benefit, Road Rewards® and our Home Insurance Quick Quote, we’re committed to delivering our customers “More Than Just Insurance.” To get a free quote, visit plymouthrock.com or talk to a Plymouth Rock agent.Job SeekerWe take pride in both the strength and commitment of our Plymouth Rock Assurance team. We actively seek individuals who exhibit friendliness, integrity, loyalty, hard work and the pursuit of excellence. If you’re currently looking for a new employment opportunity, we hope you’ll consider Plymouth Rock. For a full list of job openings, please visit www.plymouthrock.com/about/careers.

Founded in 2001
Boston, Massachusetts, USA
2.2K employees (101 in marketing)

Traffic Signals

Monthly Visitors
535.8K
Monthly Google Ads Budget
$528.9K
Traffic Source Mix
Search
28.9%
Direct
65.6%
Referral
4.4%
Social
0.3%
Paid
0.7%

Headcount Trend

Current headcount: ~2.2K

Marketing Team

Marketing Team Size
83 (4% of company)
Median Career Experience
12.5 years
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
40