Marketing Specialist (Temp)

Atlanta, GA (On-site)

Salary Not AvailableIntern/New Grad2+ years expTemporary

Posted 4 months ago

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Job Summary

Drive UCS marketing across Georgia State campuses, updating collateral, managing social channels, and reporting results.

  • Own creation, edits, and distribution of marketing collateral and creative assets.
  • Must-have: A bachelor’s degree in marketing, communications, or related field with two years of relevant experience.
  • Standout: Cross-campus collaboration and data-driven reporting to guide events and programs.

Job Description

Responsibilities

  • Works with the Director of Marketing & Media to develop a comprehensive marketing plan to drive awareness, interest, and participation in UCS programs, initiatives, and events.
  • Designs, edits, and produces all creative promotional collateral.
  • Manages social media and all other media.
  • Reports on marketing success and opportunities.
  • Uses multiple formats to market events, social media, and related materials.
  • Produces reports based on data collected on marketing initiatives.
  • Actively participates in UCS events and actives.
  • Performs other related duties as assigned.
  • This role will focus on updating and creating all marketing collateral used to promoting UCS’ presence across all Georgia State campuses.

Requirements

  • Bachelor’s degree in marketing, communications, or another related field and two years of related experience or a combination of education and related experience.

Preferred

  • Strong attention to detail and ability to manage multiple digital projects simultaneously.
  • Experience with graphic design and other marketing platforms.
  • Strong written and verbal communication skills.
  • Ability to work independently and meet project deadlines with minimal supervision.
  • Excellent communication and organizational skills.
  • Ability to manage multiple tasks simultaneously and to work effectively with diverse constituencies and across administrative lines.
  • Experience with Microsoft Office Suite, Adobe Creative Suite and other creative software.
  • Experience utilizing social media tools including applications and analytics in a business setting.
Georgia State University logo

Georgia State University

Georgia State is an urban public research university and national model for student success in Atlanta, the cultural and economic center of the Southeast. The largest university in the state and one of the largest in the nation, Georgia State provides its faculty and more than 51,000 students with unsurpassed access to opportunities in one of America's great global cities. Over a period of 10 years, the university raised graduation rates 22 percentage points and eliminated students achievement gaps based on race, ethnicity or income.Its Atlanta Campus offers more than 250 degree programs in 100 fields of study at the bachelor's, master's, specialist and doctoral levels. Home to more freshmen than any other college or university in Georgia, the university's Perimeter College provides more than 30 associate degree pathways at five campuses throughout metro Atlanta.

Founded in 1913
Atlanta, Georgia, USA
13K employees (573 in marketing)

Traffic Signals

Monthly Visitors
5.8M
Monthly Google Ads Budget
$136.9K
Traffic Source Mix
Search
40.3%
Direct
55.4%
Referral
3.6%
Social
0.3%
Paid
0.4%

Headcount Trend

Current headcount: ~12.7K

Marketing Team

Marketing Team Size
407 (3% of company)

Funding

Total Funding
$5K
Last Raise
$5K
Grant, 2 years ago

Funding History

  • Dec 2023
    Grant • $5K

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