Responsibilities

• Plan and execute integrated marketing campaigns across digital, print, email, social media, and traditional advertising channels.
• Create engaging content for the City's website, blogs, email campaigns, and social media platforms.
• Partner with the Marketing & Community Relations team to grow audience engagement and promote City events and initiatives.
• Manage email marketing campaigns, audience segmentation, and campaign analytics.
• Support website content, SEO, and SEM initiatives to expand the City's digital reach.
• Monitor campaign performance, evaluate ROI, and use data to improve future marketing efforts.
• Maintain brand consistency across all communications and marketing materials.
• Coordinate with City departments, vendors, and community partners to deliver successful marketing projects.
• Assist with graphic design projects and other creative initiatives as needed.

Requirements

• Bachelor's degree in Marketing, Communications, or a related field.
• Six (6) or more years of professional marketing experience.
• Experience developing integrated marketing campaigns and managing multiple projects simultaneously.
• Strong writing, communication, and analytical skills.
• Experience with social media management, email marketing, SEO/SEM, and marketing analytics.
• Working knowledge of Asana, Adobe Creative Suite, Canva, or similar design platforms.

Preferred

• Municipal or public-sector marketing experience is a plus.