Marketing Ops Specialist at AIA Contract Documents | USA | $80K/yr – $95K/yr

AIA Contract Documents

Marketing Ops Specialist

USA (Remote)

$80K/yr – $95K/yrMid Level3+ years expFull time

Posted 3 months ago

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Job Summary

Drive HubSpot-driven lifecycle marketing across the customer journey, from nurture to renewal, in a B2B SaaS context.

Own HubSpot workflows, lists, segmentation, lifecycle stages, and lead routing.
Must-have: 3–5 years in marketing operations with HubSpot expertise.
Standout: End-to-end multi-channel campaign execution with measurable funnel impact.

Job Description

Responsibilities

Support lifecycle marketing programs across all stages of the customer journey, including lead nurture, onboarding, product adoption, retention, upsell, renewal, and re-engagement.
Translate lifecycle campaign strategies into executable workflows, segmentation, and automation within HubSpot.
Serve as the primary HubSpot operator, managing workflows, lists, segmentation, lifecycle stages, lead scoring, and lead routing logic.
Build, QA, and maintain automated workflows across email, SMS, and other channel touchpoints.
Execute lifecycle campaigns and support inbound and outbound initiatives aligned to customer behavior and engagement signals.
Maintain database health and governance, including segmentation accuracy, contact hygiene, opt-in compliance, suppression logic, and deliverability best practices.
Own campaign tracking, attribution, and reporting infrastructure, including dashboard development and performance measurement across engagement, conversion, retention, and revenue metrics.
Analyze lifecycle and website funnel performance to identify drop-off points, generate insights, and recommend optimizations; support A/B testing, webinar/event execution, and marketing system integrations.
Support website team on an as needed basis surrounding website updates, landing page development from Hubspot, and webinar/event campaigns.

Requirements

Three to five years of experience in marketing operations, marketing automation, or lifecycle marketing support in a B2B SaaS or eCommerce environment.
Strong hands-on experience with HubSpot, including workflows, segmentation, lifecycle stages, lead scoring, routing, and reporting.
Proven ability to build and manage marketing automation workflows and maintain database health at scale.
Strong analytical capabilities with experience interpreting performance data and driving optimization across funnel metrics.
Experience executing email marketing programs; familiarity with SMS, basic HTML/CSS, subscription models, or the AEC industry is a plus.

Preferred

Experience with SMS, basic HTML/CSS, subscription models, or the AEC industry is a plus.

Benefits

Competitive salary
Company-paid health, dental, and vision insurance
401(k) with company match
Work-from-home stipend
Unlimited PTO

AIA Contract Documents

Looking for the best construction contracts in the industry? Look no further than AIA Contract Documents. Our standardized forms are created by top industry professionals and designed to support a range of construction project management agreements and purposes. Our construction contracts are widely recognized as the industry standard, providing a fair and balanced library of documents to help keep your project on track and on budget. But what really sets us apart is our commitment to regular revisions that ensure our forms stay up to date with changes in construction law and technology. Divided into seven easy-to-use alphanumeric series, our AIA Contract Documents are written in plain language that is easy to understand, while still containing the legal wording you need for close consideration. The series includes: - Owner/Contractor Agreements (A-Series), - Owner/Architect Agreements (B-Series), - Other Agreements (C-Series), - Miscellaneous Documents (D-Series), - Exhibits (E-Series), - Facility Management Agreements (F-series),- Contract Administration and Project Management Forms (G-Series). Catina, a secure and efficient digital platform, has transformed the creation and management of AIA Contract Documents. It facilitates enhanced collaboration, productivity, and risk management, empowering architects, contractors, and building owners to build smart. Don't settle for anything less than the best. Take a demo today!

Washington, District of Columbia, USA

75 employees (9 in marketing)

www.aiacontracts.com