Marketing Operations Specialist

State College, PA (Hybrid)

Salary Not AvailableIntern/New GradFull time

Posted 2 months ago

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Job Summary

Support Marketing Operations by enabling campaigns through tooling, data integrity, and process improvements, focusing on campaign setup, QA, data quality, and cross-team coordination.

  • Growth Infrastructure: Standardize campaign workflows, QA checks, and data handling to enable marketers to execute campaigns accurately.
  • System & Data Stewardship: Maintain CRM/marketing automation data quality, lead routing, and consent management to support compliant, scalable campaigns.
  • Enablement & Collaboration: Build self-service docs, assist with segmentation, and coordinate tasks to improve marketing ops efficiency.

Job Description

Support Marketing Operations by enabling campaigns through tooling, data integrity, and process improvements, focusing on campaign setup, QA, data quality, and cross-team coordination.

  • Growth Infrastructure: Standardize campaign workflows, QA checks, and data handling to enable marketers to execute campaigns accurately.
  • System & Data Stewardship: Maintain CRM/marketing automation data quality, lead routing, and consent management to support compliant, scalable campaigns.
  • Enablement & Collaboration: Build self-service docs, assist with segmentation, and coordinate tasks to improve marketing ops efficiency.
Minitab  logo

Minitab

4.1 Glassdoor

Minitab is a global leader in data analytics, statistical software, and process improvement solutions. For over 50 years, organizations worldwide have trusted Minitab to analyze data, automate insights, and accelerate digital transformation. Its ecosystem, including Minitab Solution Center, Minitab Engage, Minitab Connect, Minitab Simul8, Minitab Real-Time SPC, and Minitab Prolink, empowers businesses to improve quality, increase efficiency, and achieve measurable ROI through data-driven decision-making. Minitab’s platform combines AI, automation, and intuitive design to help organizations operationalize analytics and scale continuous improvement at every level. Trusted by over 90% of the Fortune 100 and used in more than 100 countries, Minitab supports industries such as manufacturing, healthcare, technology, and education. With a legacy built on innovation and accessibility, Minitab continues to lead the evolution of modern analytics, enabling smarter decisions and sustainable business excellence.

Founded in 1972
State College, Pennsylvania, USA
704 employees (72 in marketing)
76% recommend to a friend
71% CEO approval

Traffic Signals

Monthly Visitors
789.9K
Monthly Google Ads Budget
$42K
Traffic Source Mix
Search
54.8%
Direct
38.4%
Referral
5.1%
Social
0.8%
Paid
0.7%

Headcount Trend

Current headcount: ~704

Marketing Team

Marketing Team Size
59 (8% of company)

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