Marketing Operations Manager

Jacksonville, FL (On-site)

$90K/yr – $110K/yrMid LevelFull time

Posted 2 months ago

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Job Summary

Own and optimize the end-to-end marketing automation stack, combining AI-driven lead qualification, multi-channel nurture, and scalable content workflows to drive student admissions and patient enrollment.

  • Platform Automation: Build, automate, and document the GoHighLevel-based funnels, pipelines, and A2P/SMS sequences, with contractor management.
  • Lead Qualification & Routing: Implement AI texting, scoring, tagging by engagement, and auto-routing to ensure high-quality leads reach the right teams.

Job Description

Responsibilities

  • Own the system end to end — build it, automate it, document it, and manage the people who feed it.
  • Lead-capture forms and landing pages for student recruitment
  • Automated SMS/email nurture sequences
  • Implement an AI texting agent to qualify inbound leads
  • Build an application funnel with conditional logic
  • Implement a separate patient acquisition funnel and AI appointment-booking agent
  • Set up automated follow-up sequences for no-shows
  • Develop AI lead scoring and routing (tagging by engagement and auto-routing)
  • Create automated communications including an AI chatbot/SMS responder and escalation triggers
  • Post-enrollment review and testimonial request automation

Requirements

  • Deep, hands-on GoHighLevel experience — funnels, automations, pipelines, A2P/SMS (this is a must)
  • A track record building marketing and sales automation that produced measurable results
  • Fluency with AI tools (Claude, ChatGPT, custom GPTs) and automation platforms (Make, Zapier, Airtable)
  • Experience building and running AI content / repurposing systems
  • Experience managing remote contractors or a VA team
  • The rare combination of strategy, hands-on build, and people management

Preferred

  • Background in education, coaching, consulting, or healthcare marketing
  • High-ticket lead generation and funnel experience
  • Founder-led or personal-brand growth experience
  • Examples of turning one piece of content into dozens of assets across multiple channels
Renew Smiles logo

Renew Smiles

Who is Renew?We are a patient-driven company focused on providing a technologically advanced completely digital full-mouth restoration solution for our patients suffering with missing and failing teeth. We were founded to bridge the gap between uncomfortable traditional dentures and expensive implant driven treatments. We are striving to bring health and happiness to as many people as possible by providing a premium "new smile" solution at an affordable price.How do we Renew?We are achieving our goal of helping patients by leveraging technology and the innovate ideas of our teammates (that’s where you come in!). Renew employees are entrepreneurial, dedicated, resilient (changing patients' lives isn’t easy), quick learners who bring a new perspective to solving real problems. Why do we Renew?For every patient who’s health and smile we renew, we are giving someone back the ability to live their best life, for themselves and for their loved ones (and we believe that is something worth striving for).Headquartered in Centennial, Colorado, Renew Anchored Dentures was founded by Dr. Don Miloni, an industry veteran with more than three decades of experience. Renew brings together a network of doctors solely focused on providing people who have unstable dentures, or those suffering with missing and failing teeth, with advanced anchored denture treatments at a reasonable price. The Renew anchored denture solution provides patients with a renewed sense of wellbeing, a renewed outlook on life and a renewed sense of confidence.Renew’s breakthrough system provides dental patients with everything they need for a new smile, all under one roof. This includes a master lab technician on-site to custom fabricate your new smile the day of your procedure, to the clinicians who have decades of experience in delivering one-day dental implant anchored dentures. For more information about Renew, visit our website at https://renew1daydentures.com

Founded in 2015
Englewood, Colorado, USA
50 employees (1 in marketing)

Traffic Signals

Monthly Visitors
66.4K
Monthly Google Ads Budget
$1.6K
Traffic Source Mix
Search
38.2%
Direct
44.3%
Referral
5.7%
Social
10.6%
Paid
1.2%

Headcount Trend

Current headcount: ~41

Marketing Team

Marketing Team Size
1 (2% of company)

Funding

Last Raise
Debt Financing, 5 years ago

Funding History

  • Jun 2021
    Private Equity
  • Jun 2021
    Debt Financing