Marketing Manager - Product Commercialization

Indianapolis, IN (Hybrid)

$79K/yr – $158K/yrSenior Level5+ years expFull time

Posted 5 weeks ago

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Job Summary

Owns product literature creation and launch execution across multiple HVAC brands, turning features into business benefits and guiding cross-functional launch readiness.

  • Product storytelling and literature across 12 Ductless, 5 VRF, and 9 Light Commercial brands
  • Cross-functional launch coordination with brand, product marketing, training and sales teams
  • Literature lifecycle management from SAP setup to website and print shop delivery

Job Description

Responsibilities

  • Responsible for the creative direction and execution of all consumer and dealer launch materials and product literature for 12 Ductless brands, 5 VRF brands, and 9 Light Commercial brands; guiding the graphics team on overall look/feel and content direction
  • Develop key product messaging, translating product features into marketing benefits to aid in commercialization process
  • Manage marketing launch readiness process for Ductless, VRF, and Light Commercial products – ensuring deliverables from cross-functional team are met
  • This role is an integral part of the marketing team – with daily cross-functional interaction with brand, product marketing, training, and sales teams
  • Responsible for setup of all literature materials in SAP and vaulting in document management system
  • Manage the maintenance of literature appearance on HVAC partners, public dealer and consumer websites
  • Ensure Ductless and VRF literature order forms and directories are updated monthly
  • Maintain the Custom Literature Program for all brands as it relates to Ductless products
  • Act as liaison to Customer Service on issues of literature inventory and order management
  • Manage partnership with in-house print shop to ensure quality execution of all DLS, VRF, and Light Commercial print-on-demand literature

Requirements

  • Bachelor's degree
  • 5 + years of experience leading product commercialization and launch execution, including development of product messaging, coordination of content from cross-functional teams, and management of launch materials from concept through market release.

Preferred

  • Bachelor's degree in marketing, communications, or related field
  • Experience in Ductless, VRF, and Light Commercial products
  • Strong time-management skills with the ability to work with a sense of urgency under demanding deadlines
  • Highly efficient project management abilities and the ability to balance multiple projects at once
  • Ability to work independently as well as collaboratively
  • Strong attention to detail, high-quality work, and the ability to make recommendations are essential
  • Excellent analytical, organizational and communication skills
  • Comfortable interacting with cross-functional teams
  • Ability to flex with changing deliverables and deadlines on projects
  • Software skill set proficiency including Microsoft Word, Excel, PowerPoint, Outlook, SAP knowledge a plus

Benefits

  • Health Care Benefits: Medical, Dental, Vision; Wellness incentives
  • Retirement Benefits
  • Time off and Leave: Paid vacation days, up to 15 days; paid sick days, up to 5 days; paid personal leave, up to 5 days; paid holidays, up to 13 days; birth and adoption leave; parental leave; family and medical leave; bereavement leave; jury duty leave; military leave; purchased vacation
  • Disability: Short-term and long-term disability
  • Life Insurance and Accidental Death and Dismemberment
  • Tax-Advantaged Accounts: Health Savings Account; Health Care Spending Account; Dependent Care Spending Account
  • Tuition Assistance
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Carrier

3.6 Glassdoor

Carrier is a global leader in intelligent climate and energy solutions, pioneering sustainable innovations in climate technologies. Founded by Willis Carrier, the inventor of modern air conditioning, we have been shaping industries and enhancing lives for more than a century. With approximately 48,000 employees across 160 countries and more than 35 trusted brands, Carrier serves customers through four business segments: Climate Solutions Americas, Climate Solutions Europe, Climate Solutions Asia Pacific, Middle East & Africa and Climate Solutions Transportation. Our solutions enable healthier, more efficient and more sustainable environments in homes and buildings, and help ensure the safe transportation of food, medicine and vaccines. Grounded in our purpose—we continue to lead through relentless innovation and a deep commitment to customer success, delivering cutting-edge solutions that bring comfort, safety and sustainability to life. Carrier. For the World We Share.

Founded in 1902
Palm Beach Gardens, Florida, USA
22K employees (590 in marketing)
66% recommend to a friend
77% CEO approval

Traffic Signals

Monthly Visitors
903.5K
Monthly Google Ads Budget
$106.9K
Traffic Source Mix
Search
47%
Direct
43.2%
Referral
7.3%
Social
1.7%
Paid
0.8%

Headcount Trend

Current headcount: ~21.6K

Marketing Team

Marketing Team Size
475 (2% of company)
Median Career Experience
15 years
Median Tenure
4 years
Marketing Roles Posted (Last 30 Days)
7

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