Marketing Manager - Mission Critical

New York City, NY (On-site)

$115K/yr – $125K/yrManager7+ years expFull time

Posted 2 weeks ago

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Job Summary

Own the Strategy and lead go-to-market efforts for mission critical construction services, elevate brand presence, collaborate with technical and executive teams, and drive events, demand, and growth across data center and critical infrastructure markets.

  • Own strategy and GTM execution
  • Collaborate with pros and leadership to translate solutions
  • Plan and lead events and campaigns

Job Description

Responsibilities

  • Own the Strategy: Lead the development and execution of go-to-market strategies for our mission critical construction services.
  • Build the Brand: Elevate our voice and visibility across industry platforms, thought leadership, and digital channels.
  • Partner with Pros: Collaborate with technical teams, project managers, and C-suite members to translate complex solutions into compelling messaging. Work with regional leadership teams to develop training materials and coordinate annual conferences/ employee development programs.
  • Lead Events: Plan, manage, and execute in-person, virtual, and hybrid events from concept through completion to amplify our brand presence and promote a culture of connection.
  • Drive Demand: Craft campaigns that generate qualified leads and position us as a partner of choice in the data center and critical infrastructure markets.
  • Fuel Growth: Lead competitive proposals (i.e., RFPs, RFPQs, etc.), track KPIs, optimize campaigns, and stay ahead of trends to ensure continuous innovation and ROI.

Requirements

  • A marketing professional with 7+ years of experience, ideally in AEC, construction, or technology sectors.
  • Skilled at positioning complex services and speaking the language of technical buyers and C-level stakeholders.
  • Creative and analytical — you can build a brand and track the numbers behind its success.
  • Confident in developing campaigns across digital, print, PR, social, and event channels.
  • An exceptional communicator, both visual and verbal, with a bias for action and results .

Preferred

  • Experience marketing to clients in mission critical environments (i.e., data centers, healthcare, government, or defense).
  • Familiarity with CRM systems (i.e., Salesforce) and marketing automation tools (i.e., OpenAsset, Cosential).
  • Bachelor’s degree in Marketing, Communications, Business, or related field.
  • Proficiency in digital marketing tools and platforms (i.e., SEO, SEM, social media).
  • High proficiency in Adobe Creative Suite (i.e., InDesign, Illustrator, Photoshop, Lightroom), web-based tools, and Microsoft Office (i.e., Outlook, Word, Excel, PowerPoint). Ability to create and manage graphic design assets.

Benefits

  • Medical Insurance
  • Dental Insurance
  • Vision Insurance
  • Health Savings Account
  • Healthcare Flexible Spending Account
  • Dependent Care Flexible Spending Account
  • 401(k) retirement plan with employer match
  • Life & AD&D Insurance
  • Long-term Disability Insurance
  • Short-term Disability Insurance
Abbott Construction logo

Abbott Construction

Founded in 1983, Abbott Construction is a progressive West Coast construction group known for its superior management and field team, best-in-class standards and craftsmanship. Our expertise runs deep in pre-construction, project planning, timely and professional execution of the construction process in retail, healthcare, non-profit and occupied settings from tenant improvement to ground up. Built true. Built together.

Founded in 1983
Seattle, Washington, USA
350 employees (8 in marketing)

Traffic Signals

Monthly Visitors
3.8K
Traffic Source Mix
Search
28.6%
Direct
46.7%
Referral
5.8%
Social
17.3%
Paid
1.5%

Headcount Trend

Current headcount: ~350

Marketing Team

Marketing Team Size
3 (1% of company)
Marketing Roles Posted (Last 30 Days)
1