Responsibilities

• With guidance, conduct research on target markets, customer segments, and industry trends
• Analyze social media platforms to identify audience behavior, engagement patterns, and content opportunities
• Evaluate online communities and competitor activity across digital channels
• Support the development of insights that inform content strategy and campaign direction
• Assist in identifying opportunities for growth across existing and emerging platforms
• Organize findings into clear, structured outputs for the marketing team
• Collaborate with Social Media and Content teams to align research with execution
• Participate in project reviews and present key findings and recommendations

Requirements

• Currently pursuing a Bachelor’s degree in Marketing, Business, Communications, or a related field
• Strong interest in digital marketing, social media, and consumer behavior
• Analytical mindset with the ability to identify patterns and insights
• Ability to organize information and present findings clearly
• Curious, self-motivated, and comfortable working in a project-based environment