Responsibilities

• Monitor dealership websites, digital inventory, pricing, promotions, and third-party listings such as Cars.com and AutoTrader.
• Maintain accurate website content, dealership information, staff photos, and other digital assets.
• Coordinate advertising approvals, claims, and compliance requirements.
• Manage advertising schedules and materials across radio, TV, print, digital, and other media partners.
• Assist the CMO with marketing copy, promotions, seasonal campaigns, scripts, and creative materials.
• Manage day-to-day social media content, engagement, messaging, and reviews across Facebook, Instagram, TikTok, YouTube, and other platforms.
• Help develop creative social content, videos, and campaigns.
• Monitor and manage online reputation across Google, DealerRater, Yelp, and other review platforms.
• Assist with dealership events, sponsorships, signage, promotional materials, and community initiatives.
• Maintain marketing files, calendars, Excel documents, promotional inventory, and POP materials for Sales, Service, and Parts.

Requirements

• Marketing, advertising, communications, social media, or related experience preferred.
• Strong writing, proofreading, organizational, and communication skills.
• Creative, detail-oriented, and able to manage multiple projects and deadlines.
• Comfortable with Excel, social media, digital platforms, and content management tools.

Preferred

• Automotive or dealership marketing experience is a plus.