Marketing and Digital Engagement Associate

New York, USA (Hybrid)

$46K/yr – $52K/yrMid Level1+ years expFull time

Posted 3 months ago

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Job Summary

Drive MMDG's social media and web marketing for Dance Group, Dance Center, and Dance for PD, shaping content, campaigns, and cross‑department collaboration.

  • Own content creation and curation for social channels (2 Instagram, 3 Facebook pages) and video work.
  • Must-have: Social media management experience and CMS familiarity (WordPress) with analytics.
  • Standout: Website stewardship, monthly reporting, and cross‑team email campaigns via Salesforce.

Job Description

Responsibilities

  • Create (including filming/editing) and curate content for social media channels – 2 Instagram accounts, 3 Facebook pages (Mark Morris Dance Group, Mark Morris Dance Center, Dance for PD), LinkedIn.
  • Implement content and engagement tactics to grow audience reach and engagement on all channels, ensuring content is aligned with marketing and fundraising initiatives.
  • Contribute to the development of paid advertising content for Dance Group, Dance Center, and Dance for PD programs across social media platforms.
  • Serve as the primary point of contact for the Dancer Liaison, developing prompts for content capture and facilitating monthly or bi-monthly check-ins to support ongoing content creation.
  • Analyze and report monthly on results across social media channels.
  • Optimize tactics based on monthly performance reports.
  • Track emerging trends and platform updates across social media channels and strategically integrate them into organizational content.
  • Collaborate with company members and faculty members to highlight important dates, awareness months, and upcoming events across channels.
  • Collaborate and coordinate with presenters and organization partners on customer social content and social media plans.
  • As web lead, manage the main website to ensure that it is up to date; work with staff across the organization to develop or secure content for the website.

Requirements

  • 1-3 years of experience in a marketing role, preferably with a focus on social media and website management
  • Experience working with social media management platforms such as Hootsuite, Sprout Social, or ContentCal
  • Experience using content management systems (CMS), preferably WordPress
  • Experience with Google Analytics
  • Knowledge of major social media platforms and best practices for audience engagement
  • Proficiency with Microsoft Office Suite, Adobe Creative Suite (Premier Pro) and Canva
  • Experience filming dance/movement
  • Creative, resourceful, and entrepreneurial mindset with a proactive, roll-up-your-sleeves approach

    Benefits

    • Paid vacation, sick/personal leave, holidays and bonus days
    • Employee Health and Life insurance covered 100%
    • Flexible Spending Plan
    • Voluntary vision and dental coverage
    • pre-tax commuter benefit
    • 403(b) retirement plan
    • Access to special events and MMDG performances
    • Access to free and discounted classes at the Dance Center and online
    • Invitations to cultural events are extended to staff members by community partners.
    Mark Morris Dance Group logo

    Mark Morris Dance Group

    The mission of the Mark Morris Dance Group is to develop, promote, and sustain dance, music, and opera productions by Mark Morris and to serve as a cultural resource to engage and enrich the community. Propelled by core values of community, access, excellence, and creativity, MMDG is committed to ongoing work on inclusion, equity, and diversity to ensure its programs are welcoming and accessible to all.Founded in New York City in 1980 by artistic director and choreographer Mark Morris, the Mark Morris Dance Group (MMDG) has been called “the preeminent modern dance organization of our time” (Yo-Yo Ma), its members receiving “highest praise for their technical aplomb, their musicality, and their sheer human authenticity.” (Bloomberg News). Live music and community engagement are vital components of the Dance Group, which has toured with its own musicians, the MMDG Music Ensemble, since 1996. The Dance Group provides educational opportunities in dance and music to people of all ages and abilities while on tour internationally and at home at the Mark Morris Dance Center in Brooklyn, NY.

    Founded in 1980
    Brooklyn, New York, USA
    152 employees (64 in marketing)

    Traffic Signals

    Monthly Visitors
    25.1K
    Monthly Google Ads Budget
    $7.4K
    Traffic Source Mix
    Search
    45.5%
    Direct
    48%
    Referral
    5.1%
    Social
    0.8%
    Paid
    0.4%

    Headcount Trend

    Current headcount: ~153

    Marketing Team

    Marketing Team Size
    4 (3% of company)

    Funding

    Last Raise
    Grant, 3 years ago

    Funding History

    • Jul 2023
      Grant
    • Jul 2021
      Grant

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