Responsibilities

• Grow new lead and sales qualified opportunity volume through the execution of an integrated marketing plan for the North America software business.
• Organize and lead execution of an outbound marketing plan that drives performance .and meets goals, employing a variety of marketing strategies and vehicles to engage our target account list.
• Lead ABM execution to ensure coverage across target accounts, aligning with sales.
• Collaborate with content and design to develop engaging content relevant to the target audience.
• Lead team in planning and scheduling marketing campaigns with a variety of tactics including trade shows, round tables, webinars, email, social, conferences, digital ads, content and other activities.
• Deploy marketing strategy to accelerate in-pipeline opportunities to customer conversion.
• Represent Opus 2 with industry agencies, associations and special interest groups.
• Monitor and report on marketing programs regularly to evaluate their efficiency and effectiveness.

Requirements

• Experience leading client acquisition programs in SaaS.
• Expert at developing and executing marketing plans and campaigns.
• Proven track record of achieving ROI through optimization of large-scale marketing campaigns.
• Is a strong, decisive project manager able to multitask and prioritize concurrent projects.
• Displays excellent written and verbal communication skills both in a collaborative office environment and virtually as needed.
• Holds a bachelor’s degree in marketing, business or a related field or has equivalent work experience.

Benefits

• 401k contribution.
• 21 days annual holidays, flexible working, and length of service holiday entitlement.
• Loyalty Share Scheme.
• Healthcare, Dental and Vision Insurance.
• Life, short-term and long-term disability Insurance.
• Calm and Mindfulness sessions.
• A day of leave to volunteer for charity work.
• Accessible and modern office space.