Marketing Automation Manager

USA (Remote)

$85K/yr – $100K/yrMid LevelFull time

Posted 9 days ago

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Job Description

Responsibilities

  • Handle the day-to-day program mechanics of executing email marketing plans including building, QA, and scheduling emails within Salesforce Marketing Cloud
  • Manage and maintain Email Marketing Calendar and ensure alignment with revenue goals, organizational priorities, and internal stakeholders
  • Manage and grow organizational email list, control email frequency and touchpoints to minimize database churn, and maintain data hygiene standards
  • Use SQL query to build and maintain email audiences within Automation Studio
  • Develop in-depth expertise in a constantly evolving digital marketing operations landscape across technical capabilities, workflows, processes, quality control and platform integrations
  • Coordinate distribution of digital assets and campaign information to Automation and Analytics teams
  • Work with the marketing team and other departments to manage direct marketing efforts to support acquisition and retention strategies among target groups, including integrated marketing campaigns and seasonal and other initiatives
  • Assist the Automation team with status updates to email calendar
  • Provide support and perform testing during the development of new and existing workflows and emerging technology

Requirements

  • Knowledge in marketing automation, marketing operations or related capacity
  • Proficiency in SQL, AMPscript, and deep understand of data relationships within CRM and SFMC
  • The ability to analyze performance data and translate data into actionable strategies for email marketing
  • Familiarity with project management principles, methods, techniques, and tools. Agile project management experience is a plus
  • Experience managing projects that have involved the introduction of new ways of working, processes, and methodologies
  • Experience with digital marketing analytics, email marketing platforms (Salesforce Marketing Cloud is preferred), and project management platforms
  • Commitment to data hygiene, project management and customer service
  • Demonstrated ability to collaborate with cross-functional peers, business owners, strategists, and agency partners to achieve business results

Preferred

  • Agile project management experience is a plus

Benefits

  • 15+ options for medical insurance (with the Foundation paying 90 percent of the premiums)
  • Competitive dental and vision plans
  • 401(k) plan with 6 percent employer contribution
  • Flexible spending accounts
  • Employer paid life and disability insurance
  • 18 Vacation Days; 12 Well-Being (Sick) Days; 2 Personal Days; summer Fridays (office closure at 2pm) and a summer holiday week over July 4
  • Flexible work environment. We trust all employees to work closely with their manager and colleagues to determine when, where and how programs and projects get done.
  • Employees are also eligible for a discretionary bonus on an annual basis. The Foundation provides staff and leadership cultivation through regular training courses and events.
The Michael J. Fox Foundation for Parkinson's Research logo

The Michael J. Fox Foundation for Parkinson's Research

The Michael J. Fox Foundation for Parkinson's Research is dedicated to finding a cure for Parkinson's disease through an aggressively funded research agenda and to ensuring the development of improved therapies for those living with Parkinson's today.

Founded in 2000
New York, New York, USA
443 employees (44 in marketing)

Traffic Signals

Monthly Visitors
585.4K
Monthly Google Ads Budget
$161.8K
Traffic Source Mix
Search
24.9%
Direct
24%
Referral
4.1%
Social
2%
Paid
0.5%

Headcount Trend

Current headcount: ~443

Marketing Team

Marketing Team Size
44 (10% of company)
Marketing Roles Posted (Last 30 Days)
1

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