Marketing Automation Engineer

Minneapolis, MN (Hybrid)

$100K/yr – $110K/yrMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive Salesforce Marketing Cloud implementations by integrating systems, building data-driven campaigns, and ensuring quality through rigorous QA and training.

  • Own end-to-end SFMC implementations, including integrations and training.
  • Must-have: 3+ years SFMC experience with Developer Certified and SQL/AMPScript/SSJS/JSON.
  • Standout: CDP/Interaction Studio/Advertising Studio familiarity and complex audience segmentation.

Job Description

Responsibilities

  • Supports Solution Architect through discovery, advising on level of effort and feasibility of technical components to support client priorities and objectives.
  • Builds out integrations between Marketing Cloud and external systems
  • Create and present solution documentation, keeping both internal and external stakeholders informed and engaged
  • Configure, test, document, implement and train on Salesforce Marketing Cloud throughout implementations
  • Create, edit and manipulate complex SQL, AMPScript SSJS and JSON.
  • Be able to edit existing HTML and CSS
  • Build audiences and segments using complex logic across multiple data sets
  • Make minor edits to creative files
  • Develop and adhere to rigorous QA process
  • Proactively present and deploy optimization activities
  • Partner with Analytics for access to do data and systems for analysis and reporting

Requirements

  • Bachelors degree in Marketing, Communications, Business Management, Computer Science, Information Technology, etc. or equivalent work experience
  • Three+ years of relevant Salesforce Marketing Cloud experience
  • Expertise in Salesforce Marketing Cloud Email Studio & Journey Builder, with additional expertise across CDP, Interaction Studio and Advertising Studio a plus
  • Understanding of data privacy and protection practices (CAN-SPAM, CASL, EU Privacy Directive, DPR, blacklisting, etc.)
  • Attention to detail and an eye for quality
  • Salesforce Marketing Cloud Developer Certified
  • Coding capabilities across the following:
  • Ampscript.
  • SQL
  • HTML/CSS
  • SSJS
  • JSON

Preferred

  • CDP, Interaction Studio and Advertising Studio experience a plus

Benefits

  • Medical, dental, and vision insurance
  • Virtual mental health support
  • Health Savings and Flexible Spending Accounts (including dependent care)
  • Infertility and critical illness benefits
  • 401(k) with generous 6–10% employer contribution
  • Paid parental leave
  • Tuition reimbursement
  • Free parking and commuter support
  • Note: Some benefits apply only to full-time employees.