Manager - Strategic Marketing & Team Engagement - Healthcare Analytics at CVS Health | New York, USA | $72K/yr – $159K/yr

CVS Health

Manager - Strategic Marketing & Team Engagement - Healthcare Analytics

New York, USA (On-site)

$72K/yr – $159K/yrManager3+ years expFull time

Posted 5 months ago

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Job Summary

The role centers on co-creating marketing frameworks and developing a diverse set of materials that align with enterprise objectives. It emphasizes cross-functional collaboration with product, sales, and leadership, as well as tracking KPIs for engagement. Requirements include 3+ years and proficiency in Microsoft Office, plus a marketing-related degree. Benefits cover health, retirement, and well-being programs.

Job Description

Responsibilities

Co-create marketing frameworks/templates to communicate how our analytics products improve the experience of the constituencies we serve with a range of internal and external audiences
Develop a diverse set of strategic marketing materials, including sales and product presentations, product demos (in partnership with the enterprise technology communication team), and other digital communications, that align with our organizational growth, enterprise positioning, and stakeholder engagement objectives
Build and maintain our team library of product content
Present our team’s products and capabilities in the context of our enterprise technology and business landscape with cross-functional teams within our organization
Collaborate with internal stakeholders, such as product management, sales, customer service, and executive leadership, to align marketing strategies with broader team business objectives
Own our portfolio of team engagement initiatives and manage stakeholder feedback loop
Define and measure KPIs for marketing and engagement effectiveness

CVS Health

3.2 Glassdoor

CVS Health is the leading health solutions company, delivering care like no one else can. We reach more people and improve the health of communities across America through our local presence, digital channels and over 300,000 dedicated colleagues. Wherever and whenever people need us, we help them with their health – whether that’s managing chronic diseases, staying compliant with their medications or accessing affordable health and wellness services in the most convenient ways. We help people navigate the health care system – and their personal health care – by simplifying health care one person, one family and one community at a time. Follow @CVSHealth on social media.

Founded in 1963

Woonsocket, Rhode Island, USA

132K employees (1,798 in marketing)

CVSHealth.com

45% recommend to a friend

55% CEO approval