Responsibilities

• Responsible for developing, implementing, and overseeing marketing strategies that promote the company’s products, services, and brand.
• This role focuses on increasing brand awareness, generating leads, driving customer engagement, and supporting business growth through strategic campaigns and data-driven decision making.
• Collaborates with internal teams and external partners to plan and execute marketing initiatives across digital, social, content, and traditional channels.
• Develop and execute comprehensive marketing strategies aligned with company and commercial priorities.
• Plan and manage integrated marketing campaigns across digital, social, and traditional channels.
• Identify target audiences and optimize tactics to maximize reach, engagement, and conversion.
• Lead product launches and promotional initiatives to drive brand awareness and revenue growth.
• Conduct market research and competitive analysis to inform strategy and decision-making.
• Oversee digital marketing efforts including social media, email, SEO/SEM, paid media, and website content.
• Ensure consistent brand messaging and adherence to brand guidelines across all channels and assets.

Requirements

• Bachelor’s degree in marketing, communications, or a related field
• 5+ years experience in media planning and development, social media strategy, community management, influencer marketing, and digital content development (corporate or agency side)
• Demonstrated experience managing cross-functional projects, agencies, and external partners.
• Strong analytical skills with experience using data and insights to drive decision-making and optimize performance.
• Experience working in consumer goods (CPG) or a major consumer brand environment preferred.
• Self-starter with strategic mindset and hands-on execution ability
• Up to 20% travel domestically

Benefits

• Medical – Blue Cross and Blue Shield of IL.
• Turtle Wax offers multiple health plan options to best match each individual team members’ needs.
• Prescription Drug Benefits accompany each health plan as well.
• Dental and Vision
• Life, AD&D and Long-Term Disability Insurance
• Flexible Spending and Health Savings Accounts.
• Paid Time Off
• Paid Holidays
• Tuition Assistance
• 401K with match.