Lead end-to-end partnership campaigns and programs across influencers, celebrities, media, and partners to drive coordinated marketing outcomes.

• Manage assigned Partnerships from our portfolio including influencers, top tier celebrities, culinary talent, entertainment studios, media, D2C brands and loyalty partners.
• Serve as the main point of contact for external partners, communicating directly with influencers, top tier-talent, their teams (including agents, managers, and lawyers), entertainment and media teams, brand marketing managers, and account executives.
• Oversee launch plans for marketing partnerships collaborating with both the external partners and internal teams ensuring we come in on time, on target and on budget through effective planning, logistics, and implementation.
• Ensure creative briefs reflect the contracted deliverables and are clear, concise, and align with the overall marketing strategy and objectives of the business.
• Present creative briefs to partners and their teams. Potential to be available on set or via video call for shoots.
• Lead logistical management including product shipments, shoot dates, coordination of partner asset submissions, external channel set up (Meta ad access for dark posting), ensuring timelines and initiatives stay on track
• Communicate any feedback or changes by our creative and brand to partners before publishing to ensure brand alignment.
• Coordinate invoicing from partner to accounting and oversee campaign budgets
• Continually assess current marketing programs and development efforts to improve performance.
• Help manage and grow a pipeline of prospective partners and influencers ensuring the brand is always forward thinking and positioning ourselves for timely, relevant partnerships that align with our narrative and ethos.

Requirements

• Bachelor's Degree in Marketing or Business-related field
• 4+ years of creator and partnership marketing either at a consumer brand, tech company, or media agency with focus on growth marketing.
• Highly organized and detail-oriented (impeccable written and oral presentation skills is a must) with the ability to manage multiple cross-functional projects simultaneously in a fast-paced environment.
• Proactive and creative problem-solver with the ability to take initiative and ownership of programs and relationships and oversee a diverse portfolio of accounts.
• Strong interpersonal skills and demonstrated ability to communicate effectively (exceptional relationship-builder and negotiation skills) including with major stakeholders (i.e. senior leadership, celebrity talent, high powered agents and managers, entertainment studios)
• A strategic thinker with solid decision-making ability who brings sound qualitative and quantitative analytical skills into their thought process and strategy
• Knowledgeable and familiar with social media advertising platforms (e.g. Meta Business Suite, TikTok Ads Manager), especially with Partnership Ads (whitelisting, dark-posting) and collaborating on paid social media campaigns with budgets of $1M+
• Strong cultural awareness with interest in culinary, entertainment, health and wellness, and emerging trends
• Proficient computer skills in MS Office; Google Drive
• This position requires <10% travel.