Manager, Enterprise Marketing Operations at Jostens | Minneapolis, MN | $115K/yr – $125K/yr

Jostens

Manager, Enterprise Marketing Operations

Minneapolis, MN (Hybrid)

$115K/yr – $125K/yrManagerFull time

Posted 4 months ago

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Job Summary

Drive enterprise marketing operations and SFMC-powered campaigns across multiple business units.

Own governance, taxonomy, and journey orchestration across channels.
Must-have: 7–10+ years in Marketing Operations with hands-on process design.
Standout: Proven ability to scale governance and data standards for enterprise.

Job Description

Responsibilities

Standardize enterprise marketing workflows. Design and implement campaign intake, prioritization, routing, and content operations processes from brief through publication.
Establish governance frameworks. Define standards for brand voice, modular content, accessibility, data taxonomy, UTM tracking, and channel naming.
Ensure compliance and risk management. Build workflows with automated guardrails, audit trails, and approval structures to meet regulatory and internal requirements.
Enable Salesforce Marketing Cloud (SFMC) at scale. Influence strategy, implementation, and adoption across business units while establishing repeatable enterprise models.
Orchestrate campaigns and customer journeys. Manage audience segmentation, personalization, deployment operations, and performance monitoring.
Drive enterprise vendor and budget management. Establish preferred vendor programs, SOW standards, rate cards, and SLA governance.
Build scalable marketing systems. Connect process, platform, and data to create predictable, measurable outcomes across all business units.
Typical/expected % of overnight travel: Up to 20%

Jostens

Jostens leads the student commemoration market and has been serving local communities for over 125 years. We work with thousands of K-12 schools, colleges and universities each year, and have the honor of partnering with beloved sports teams and esteemed organizations across the country. Our iconic products — like yearbooks, letter jackets, class jewelry and championship rings — keep meaningful traditions alive and inspire millions of people to celebrate their unique stories, milestone moments and biggest accomplishments every year. We have 13 first-class facilities across the globe, from North America to the Caribbean. Watch a short video about us here: https://f.io/HIAsH659

Founded in 1897

Minneapolis, Minnesota, US

2.8K employees (493 in marketing)

www.jostens.com/?utm_source=linkedin&utm_medium=social&utm_campaign=ENT_SY25_LINK_IN_BIO_ORGANIC_20250319