Responsibilities

• Own the vision, standards, and quality control for all creator strategy outputs within assigned pod
• Oversee and QA all creator lists, ensuring strategic alignment, cultural relevance, and executional excellence
• Lead workload distribution and prioritization across pod to maximize efficiency and output quality
• Maintain a high bar for precision and service excellence, ensuring all deliverables are client-ready
• Serve as the primary point of contact (POC) for assigned talent agencies and key external partners
• Translate client briefs into clear, insight-driven creator strategies
• Guide talent selection through a full-funnel lens (awareness → conversion), incorporating platform data, agency input, and cultural trends
• Provide strong rationale and storytelling behind every talent recommendation—not just lists of names
• Lead sourcing for celebrity, VIP, and high-profile talent within the pod
• Ensure all creator recommendations reflect current cultural moments, emerging talent, and platform-native behavior

Requirements

• 5+ years of relevant experience
• Prior experience in a talent agency or influencer marketing agency environment
• Deep Creator Economy Expertise: Strong understanding of platforms, trends, talent landscape, and cultural signals
• Strategic Leadership: Ability to translate briefs into clear, differentiated creator strategies
• Exceptional Judgment: High standard for talent quality, brand alignment, and cultural relevance
• Storytelling & Communication: Skilled at articulating the “why” behind talent decisions in a compelling way
• Operational Excellence: Proven ability to manage multiple workstreams while maintaining quality and speed
• Relationship Management: Strong experience working with talent agencies, creators, and internal stakeholders
• Data & Insight Fluency: Ability to leverage platform data, historical performance, and market insights to inform decisions
• Proactive Mindset: Identifies opportunities ahead of demand and drives innovation within the team

Preferred

Benefits

• Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.
• Benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
• Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met.
• Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met.
• For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.