Manager, AdOps & Programmatic

Boston, MA (Hybrid)

$100K/yr – $150K/yrManager5+ years expFull time

Posted 3 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own programmatic ad stack strategy across multiple products and platforms, driving revenue while coordinating with product, engineering, and revenue teams to deliver and optimize initiatives.

  • Ad Stack Ownership: Align partners, networks, mediation, and deployment to lift revenue across the stack.
  • Cross-Functional Planning: Plan, deliver, and optimize with Product, Engineering, and Revenue to hit company goals.
  • Technical Enablement: Implement new networks, troubleshoot ad tech issues, and manage outsourced Ad Ops teams.

Job Description

Responsibilities

  • Manage the advertising strategy across 3 products and 2 platforms to grow revenue
  • Work with Product, Engineering, and Revenue teams to plan, deliver, and optimize towards company goals
  • Help the team to technically implement new ad networks, optimize mediation, and troubleshoot technical ad related issues
  • Optimize the rollout and continued performance of ad partners in an ad stack
  • Maintain relationships with ad networks, SSPs, DSPs, and demand partners
  • Engage, implement, and manage data partners to bolster user privacy and ad revenue
  • Develop ad revenue reporting to surface insights and recommendations to leadership to support decision-making and new initiatives
  • Manage outsourced Ad Ops teams working on mobile and web platforms

Requirements

  • 5+ years of relevant programmatic advertising industry experience
  • Deep understanding of ad tech for display and video inventory which includes header bidding, mediation, programmatic operations, affiliate marketing, and user privacy
  • Experience with web, mobile web, and in-app ad delivery strategies
  • Knowledge to modify and optimize an ad stack to increase revenue across all partners and demand
  • Client and partner relationship management
  • Experience working with data management platforms
  • Data-driven thinking and excellent quantitative skills
  • Self starter who can bring past Ad Ops experience and project management skills to the table
  • Excellent written and verbal communication skills

Benefits

  • 100% Health, Dental & Vision coverage
  • 401K Plan with Profit Share
  • Annual bonus potential
  • Health & Wellness stipends
  • Paid time off plus 12 paid holidays & Summer Fridays
  • Paid parental leave
  • Childcare benefits (dependent care FSA)
  • Flexible, hybrid work environment
  • In-person, all-expenses-paid Team Summits (2X a year)
Sincere Corporation logo

Sincere Corporation

4.3 Glassdoor

Sincere is a family of consumer internet brands with heart. The Company is home to Punchbowl®, Lovebird®, Timehop®, and Memento®, and builds technology that brings you closer and helps show you care to the people who matter the most. More than 325 million online invitations and digital greeting cards have been sent on Punchbowl, 125 million memories are relived on Timehop every day, and more than 15 million memories have been collected on Memento. Sincere Foundation supports organizations that address basic needs, and envisions a future where everyone has the opportunity to celebrate, recognize milestones, and honor memories.At Sincere, you will find an innovative team with raw smarts, clear communication and priorities, attention to detail, and intellectual curiosity. For a complete list of open job opportunities, visit https://www.sincere.com/careers

Founded in 2006
Framingham, Massachusetts, USA
80 employees (13 in marketing)
75% recommend to a friend
72% CEO approval

Traffic Signals

Monthly Visitors
5.9K
Monthly Google Ads Budget
$143
Traffic Source Mix
Search
31.3%
Direct
31.3%
Referral
14.8%
Social
12.9%
Paid
9.2%

Headcount Trend

Current headcount: ~80

Marketing Team

Marketing Team Size
8 (10% of company)
Median Career Experience
12 years
Median Tenure
5 years
Marketing Roles Posted (Last 30 Days)
2