Loyalty Marketing Analytics Intern at SupplyHouse.com | USA

Loyalty Marketing Analytics Intern

USA (Remote)

Salary Not AvailableIntern/New GradInternship

Posted 4 months ago

The other 99% submit and hope. You're about to do something different.

Support B2B customer segmentation and insights to guide messaging and offers for SupplyHouse.com’s marketing teams.

Partner with Sales and Loyalty Marketing to develop B2B profiles and segments based on spend, industry, and purchasing behavior.
Must-have: Experience with a CDP and analytics platforms.
Standout: Produces executive-ready insights and presents findings to stakeholders.

Customer & Segment Analysis: Partner with Sales and Loyalty Marketing teams to develop B2B customer profiles and segments based on spend, trade/industry, and purchasing behavior leveraging our customer data
Analyze customer data to identify differences in needs, value drivers, and buying patterns across segments
Support hypothesis development around how messaging, offers, and channels should vary by segment
Insights Communication: Create clear, executive-ready materials (slides / summaries) that communicate insights and recommendations
Present findings to internal stakeholders with guidance and mentorship
Ad Hoc Support: Assist with ad hoc data requests from the marketing team.

Currently enrolled in an undergraduate or graduate program with a focus on Data, Marketing Analytics, or a related field
Experience working within a Customer Data Platform (CDP) like Segment, Tealium, etc. as well as analytics platforms like Amplitude, Adobe Analytics, etc.
Strong analytical curiosity and desire to understand customer behavior
Ability to communicate insights clearly to technical and non-technical audiences
Structured, organized approach to ambiguous problems