Responsibilities

• Translate Braze's strategic technology partnerships into differentiated messaging, joint go-to-market programs, and field-ready assets that ladder up to our core platform narrative
• Own the messaging architecture for Braze's strategic technology partnerships (e.g., cloud hyperscalers and data platforms), ensuring each partnership ladders up to our core platform narrative and customer engagement story
• Translate platform integrations into clear, differentiated value propositions with defined customer use cases and competitive angles
• Work with Core Product Marketing to ensure technology partners are reflected accurately in product launches, campaigns, and core messaging
• Drive joint go-to-market and co-marketing programs with technology platform partners, coordinating timelines and deliverables across internal teams
• Drive partner launch motions end-to-end: messaging, packaging, enablement materials, and field readiness
• Build and deliver core assets and enablement that actually get used in the field
• Track performance and adoption, and report results back to cross-functional stakeholders
• Work closely with Product, GTM Strategy, Sales, Marketing, and Partnership to align on priorities and execute against them
• Partner with Sales and the field to support active deals, customer conversations, and positioning

Requirements

• 7–10+ years in product and/or partner marketing at a growing B2B technology company, with strong product marketing (PMM) craft at the core
• A clear, practical understanding of how go-to-market strategies work with technology platform partners, including joint GTM programs, co-marketing motions, and integration launches
• Strong PMM fundamentals: messaging frameworks, competitive positioning, narrative development, and the ability to translate complex offerings and integrations into clear, buyer-ready stories
• Experience marketing technology platform partnerships (e.g., cloud hyperscalers, data platforms, and the broader SaaS/martech ecosystem)
• Experience building sales and enablement content—solution briefs, battle cards, decks, playbooks—that gets adopted and used by the field
• A proven ability to work closely with cross-functional teams and execute without direct authority, navigating a matrixed organization to get things shipped
• Excellent communicator, comfortable presenting to internal stakeholders and partners

Preferred

• Experience in customer engagement, marketing technology, CDP, or adjacent data/SaaS categories

Benefits

• Braze benefits vary by location, and we encourage you to review our specific benefits offerings for each country here. More details on benefits plans will be provided if you receive an offer of employment.
• From offering comprehensive benefits to fostering hybrid ways of working, we've got you covered so you can prioritize work-life harmony. Braze offers benefits such as:
• Competitive compensation that may include equity
• Retirement and Employee Stock Purchase Plans
• Flexible paid time off
• Comprehensive benefit plans covering medical, dental, vision, life, and disability
• Family services that include fertility benefits and equal paid parental leave
• Professional development supported by formal career pathing, learning platforms, and a yearly learning stipend
• A curated in-office employee experience, designed to foster community, team connections, and innovation
• Opportunities to give back to your community, including an annual company-wide Volunteer Week and donation matching