Responsibilities

• Define the strategic narrative and positioning for Pinterest's measurement capabilities, helping advertisers and the industry understand Pinterest's approach to attribution, signal quality, and performance visibility.
• Lead go-to-market strategy and commercial readiness for new measurement products and capabilities including messaging, launch plans, advertiser-facing materials, sales enablement, onboarding guides, objection handling, and escalation frameworks.
• Make attribution coverage a top-level product and business priority by partnering with Product, Data Science, Engineering, and senior leadership to assess how signal availability, data sources, and product changes affect advertiser reporting, optimization, and performance visibility.
• Drive roadmap input, rollout planning, and business impact assessment for measurement changes ensuring advertiser impact, product scalability, and revenue implications are understood and incorporated before launch.
• Shape Pinterest's market and industry thought leadership on advertiser measurement through competitive research, advertiser insights, executive narratives, and clear enablement for Sales, Client Solutions, and external audiences.