Responsibilities

• Support social media strategy and execution across Instagram, Facebook, TikTok, Pinterest, and YouTube.
• Build client-ready content calendars with asset allocation, captions, tagging recommendations, cadence, and thematic frameworks.
• Write platform-native caption copy with hashtag and tagging strategy.
• Source, vet, and organize UGC for brand channels.
• Manage community activity across designated channels while maintaining brand voice.
• Monitor social channels for trends, engagement opportunities, and cultural moments.
• Support influencer and creator activations from casting and briefing through approvals, tracking, and reporting.
• Assist with creator vetting, audience quality review, engagement authenticity, brand safety, and alignment with campaign goals.
• Help develop creator briefs, campaign guidelines, mood boards, and strategic recommendations.
• Review performance data, social analytics, and campaign reporting to identify what content is working and why.

Requirements

• 1–2 years of relevant social media, influencer marketing, creator campaign, or agency experience.
• Experience with beauty, fragrance, fashion, lifestyle, or culturally driven consumer brands preferred.
• Strong understanding of Instagram, Facebook, TikTok, YouTube, and Pinterest across organic and paid media.
• Knowledge of influencer campaign workflows, including creator briefs, casting, approvals, reporting, and campaign execution.
• Strong writing skills with excellent spelling, grammar, and attention to brand voice.
• Ability to balance creative concepting with performance analysis.
• Familiarity with tools such as Sprinklr, Hootsuite, Rival IQ, Facebook Business Suite, Modash, Trello, Excel, Outlook, and Keynote.
• Working knowledge of AI tools such as Claude, ChatGPT, and Notion, with curiosity about how AI can improve influencer and social workflows.
• Highly organized, collaborative, diplomatic, and confident in both internal and client-facing conversations.
• Self-starter with strong follow-through, urgency, and commitment to excellent work.

Benefits

• Salary: $55,000–$65,000 annually
• Full-time employees are eligible for health, dental, and vision benefits after 90 days.
• Vacation eligibility is based on tenure and backdated to the employee’s start date after the initial eligibility period.
• A laptop and access to company software may be provided.