Influencer and PR Summer Intern

Los Angeles, CA (Hybrid)

Salary Not AvailableIntern/New GradOther

Posted 4 months ago

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Job Summary

Drive influencer discovery and campaign support for a 10-week food & beverage PR internship, with reporting and press inbox duties.

  • Own influencer partner discovery and campaign support tasks
  • Must-have: strong organizational skills and attention to detail
  • Standout: exposure to influencer campaigns, press inbox management, and industry trend research

Job Description

Responsibilities

  • Support the team in discovering influencer partners on TikTok and Instagram to drive brand awareness and engagement
  • Support key initiatives by assisting with ongoing influencer campaigns and placing product orders for celebrity, VIP, and influencer fans
  • Assist the Sr. Communications Manager and Influencer & Communications Associate with monthly reporting on influencer performance
  • Manage press inbox and respond to press and influencer inquiries
  • Research food & beverage/plant-based industry product launches, announcements, and trends
  • Help facilitate bi-weekly media report email that is sent out internally

Requirements

  • The ideal candidate is creative, has a pulse on the food and beverage industry, has a keen interest in marketing for a values-driven organization, and possesses a basic knowledge of marketing principles through coursework or prior work experience.
  • Candidates are pursuing a Bachelor's degree in Communications, Public Relations, Marketing, or related field
  • Excellent attention to details with strong organizational skills
  • Ability to multi-task with excellent follow through and task completion
  • Strong oral and written communication skills – writing samples may be requested
  • Strong team player, ability to work with diverse cross-functional teams
  • Problem solver, able to work independently to produce quality results
  • Thrives in fast-paced environment
  • Proficient in Microsoft Office applications: Word, Excel, PowerPoint, Outlook

Califia Farms, LLC

3.4 Glassdoor

Inspired by the bounty of California, Califia Farms (pronounced “Cal-uh-FEE-ahh,” like California) is on a mission to nourish the world with the wisdom of a plant-based lifestyle. The company was named the 2021 Beverage Forum Small Company of the Year (< $1 billion in revenue); 2017 Supplier of the Year by Whole Foods Market; a 2015 “Breakout Brand” by Beverage World; and BevNet's 2015 "Brand of the Year." Califia Farms creates innovative, healthy and great-tasting premium beverages that make it easy for consumers to go plant-based and dairy-free, without compromise. It is one of the fastest-growing natural beverage companies in the U.S., as well as the #1 plant-based dairy alternative brand in the natural channel.Founded in 2010 by beverage visionary, Greg Steltenpohl, in partnership with a farmer's co-op based in the San Joaquin Valley, Califia Farms is a uniquely California company. Its Bakersfield, Calif. manufacturing plant is powered by renewable energy and re-purposes more than 90% of its post-production byproduct.

Founded in 2010
Los Angeles, California, USA
319 employees (36 in marketing)
56% recommend to a friend
62% CEO approval

Traffic Signals

Monthly Visitors
62.1K
Monthly Google Ads Budget
$3.4K
Traffic Source Mix
Search
46.4%
Direct
43.6%
Referral
5.8%
Social
2.1%
Paid
1.8%

Headcount Trend

Current headcount: ~319

Marketing Team

Marketing Team Size
30 (9% of company)
Median Career Experience
14 years
Median Tenure
4.1 years
Marketing Roles Posted (Last 30 Days)
1