Influencer Performance & Content Coordinator (Hybrid Role - New York)

New York, USA (Hybrid)

$60K/yr – $70K/yrMid Level2+ years expFull time

Posted 3 months ago

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Job Summary

Support OLAPLEX\'s influencer marketing by coordinating campaigns and creator partnerships across platforms.

  • Own day-to-day influencer campaign execution and creator coordination.
  • Must-have: 2–3 years in influencer marketing or creator partnerships.
  • Standout: Experience with ShopMy, Tribe, CreatorIQ, or similar platforms.

Job Description

Responsibilities

  • Support the day-to-day execution of influencer campaigns across TikTok, Instagram, YouTube, and emerging platforms
  • Coordinate creator deliverables, timelines, and campaign logistics
  • Manage influencer outreach, product seeding, and briefing support
  • Track campaign deliverables and ensure content is delivered on time
  • Organize and manage influencer-generated content for use across paid media, organic social, retail, and DTC channels
  • Support the creation of a scalable content pipeline from creators
  • Coordinate usage rights and asset delivery across internal teams
  • Identify high-performing creator content for paid amplification and whitelisting
  • Partner with retail marketing teams to support creator-led content needs for key retail partners and campaigns
  • Track campaign performance across key metrics, including EMV, engagement, clicks, CPA, and conversions

Requirements

  • 2-3 years of experience in influencer marketing, creator partnerships, or social media marketing
  • Strong understanding of TikTok, Instagram, and creator content trends
  • Experience tracking influencer campaign performance and reporting metrics
  • Familiarity with influencer platforms and affiliate programs (ShopMy, Tribe, CreatorIQ, etc.) preferred
  • Strong organizational and project management skills
  • Excellent communication and relationship management skills
  • Passion for beauty, haircare, and creator culture
  • A performance-driven mindset with curiosity for influencer analytics

Preferred

  • Experience with ShopMy, Tribe, CreatorIQ or similar influencer platforms
  • Prior beauty or haircare creator partnerships experience
  • Data-driven approach to influencer marketing

Benefits

  • Competitive compensation
  • Work/Life Balance: Flexible paid time off, 11 paid holidays, and flexible work schedules
  • Wellness: Company Contribution to Medical, Dental, and Vision Insurance for Employees and their Families, Company Paid Employee Life Insurance, Optional additional Life Insurance, and Short and Long-Term Disability Coverage Options
  • Parental Leave: Up to 18 weeks for birthing-parents and up to 10 weeks for non-birthing new parents
  • Financial Well-being: Roth and 401k plans: 100% match up to the first 4% and is immediately vested
  • Professional Development Reimbursement Program
  • Our culture has an “attitude of gratitude” and a shared passion for our brand. Join our Bond Builder DEI committee to play a role celebrating DEI at OLAPLEX
  • Products: Twenty (20) free products per year, plus a friends and family discount
Olaplex logo

Olaplex

2.9 Glassdoor

OLAPLEX, Inc. is a foundational health and beauty company inspired by professional stylists, empowered by innovation and a belief that beautiful hair starts from the inside out. From the moment OLAPLEX Complete Bond TechnologyTM transformed its first strand of hair, our products have proven that molecular-level science has the power to restore hair health and unlock new styling possibilities. With over 10 years of experience bringing groundbreaking products from the lab to the chair, we’ll never stop innovating to help pros, their clients, and all healthy hair seekers achieve great hair days today, tomorrow, and for years to come. Our mission is to create a culture that celebrates our bonds by embracing, elevating, and empowering individuals from all backgrounds.

Founded in 2014
New York, New York, USA
426 employees (80 in marketing)
45% recommend to a friend
74% CEO approval

Traffic Signals

Monthly Visitors
833.5K
Monthly Google Ads Budget
$35.4K
Traffic Source Mix
Search
40.1%
Direct
46.7%
Referral
6.6%
Social
3.9%
Paid
2.5%

Headcount Trend

Current headcount: ~433

Marketing Team

Marketing Team Size
63 (15% of company)
Marketing Roles Posted (Last 30 Days)
2

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