Influencer Marketing Coordinator

New York City, NY (Hybrid)

$45K/yr – $48K/yrEntry Level2+ years expFull time

Posted 16 hrs ago

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Job Summary

Own and coordinate influencer campaigns from discovery through delivery, collaborating with cross-functional teams to translate trends into client opportunities.

  • Lead creator outreach and negotiations
  • Monitor performance and derive insights

Job Description

Responsibilities

  • Campaign Execution & Management: Assist in executing end-to-end influencer strategies, managing content deliverables, briefing creators, and ensuring brand alignment across all assets.
  • - Creator Discovery & Relationship Building: Identify, outreach, negotiate, and onboard influencers to campaigns, fostering strong creator and talent agency relationships.
  • - Trendspotting & Market Intelligence: Keep a pulse on emerging pop-culture trends, FTC guidelines, platform updates, and competitor activity—translating cultural moments into client opportunities.
  • - Performance Tracking: Monitor campaign metrics, analyze results, and help generate insights to evaluate ROI and inform future strategy.
  • - Cross-Functional Collaboration: Partner closely with core account teams to brainstorm bold creative concepts and ensure seamless campaign delivery.

Requirements

  • Experience: 0–2 years in influencer marketing, social media, or digital marketing.
  • Platform Expertise: Native fluency in Instagram, TikTok, YouTube Shorts, Pinterest, and Snapchat.
  • Culture & Trend Obsessed: A deep passion for pop culture, news, and creator trends.
  • Core Skills: Exceptional written and verbal communication, attention to detail, and top-tier project management abilities.
  • Mindset: A collaborative team player who thrives in a fast-paced environment and knows how to juggle multiple priorities with ease.
  • Education: Bachelor’s degree in Marketing, Communications, PR, or a related field.

Benefits

  • A workplace that’s alive with courage, ideas, respect and humanity
  • Professional growth and development programs to help advance your career
  • Comprehensive health care and wellness plans for your entire family
  • A 401(k) Savings Plan and Flexible Spending Accounts
  • Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
  • Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits
M Booth logo

M Booth

A full-service healthcare communications agency built to help organizations and brands challenge norms, drive results and improve health.Follow us on IG! instagram.com/mboothhealth

Founded in 1992
New York, New York, USA
76 employees (26 in marketing)

Traffic Signals

Monthly Visitors
4.8K
Traffic Source Mix
Search
31%
Direct
46.3%
Referral
5.6%
Social
15.7%
Paid
1.2%

Headcount Trend

Current headcount: ~76

Marketing Team

Marketing Team Size
20 (26% of company)
Median Career Experience
10 years
Median Tenure
2.8 years
Marketing Roles Posted (Last 30 Days)
3