Influencer Lead

USA (Remote)

$85K/yr – $100K/yrSenior LevelFull time

Posted 2 months ago

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Job Summary

Own the influencer ecosystem end to end, driving scalable partnerships and platform strategy across Meta, TikTok, Pinterest, LinkedIn, and emerging channels.

  • Influencer Growth: Build sourcing, outreach, and relationship programs that scale with volume.
  • Operations & Automation: Create workflows and use AI tools to improve efficiency and partner management.
  • Measurement & Alignment: Track performance and ensure brand alignment with audience targeting.

Job Description

Responsibilities

  • Build and scale influencer partnerships across key social and creator platforms
  • Develop influencer sourcing, outreach, and relationship strategies
  • Create operational workflows and processes for influencer management
  • Manage influencer communications, negotiations, and partnerships
  • Help define platform strategy across Meta, TikTok, Pinterest, LinkedIn, and emerging channels
  • Partner closely with internal marketing and brand teams
  • Track influencer performance and partnership effectiveness
  • Develop scalable systems for managing increased influencer volume
  • Use AI tools, automation, and workflow systems to improve efficiency and scalability
  • Identify opportunities to strengthen brand alignment and audience targeting

Requirements

  • Experience building or scaling influencer programs
  • Strong understanding of influencer ecosystems and creator partnerships
  • Expertise across platforms such as Meta, TikTok, Pinterest, and LinkedIn
  • Experience managing influencer relationships, contracts, and communications
  • Strong organizational and operational mindset
  • Ability to work independently in a fast-moving environment
  • Strong communication and relationship-building skills

Nice to Have

  • Experience in home goods, consumer products, lifestyle, or adjacent industries
  • Background in partnership marketing, creator partnerships, or strategic partnerships
  • Familiarity with AI tools, workflow automation, or scalable marketing systems
  • Experience operating in growth-stage or build-from-scratch environments

Benefits

  • 401(k)
  • Dental insurance
  • Health insurance
  • Vision insurance
  • Fully remote role
American Bath Group logo

American Bath Group

4.0 Glassdoor

American Bath Group provides a comprehensive offering of bathware products, including showers, tub showers, bathtubs, shower bases, shower doors, bath and shower wall panels, jetted whirlpools and spas, vanities, kitchen and utility sinks through a broad portfolio of recognized brands. American Bath Group sells products through commercial, wholesale, e-commerce, and retail channels to a diverse base of builders, plumbers, general contractors, and individual end users.

Founded in 2015
Irving, Texas, USA
463 employees (50 in marketing)
76% recommend to a friend
83% CEO approval

Traffic Signals

Monthly Visitors
8.2K
Traffic Source Mix
Search
32%
Direct
47%
Referral
6.4%
Social
13.1%
Paid
1.4%

Headcount Trend

Current headcount: ~463

Marketing Team

Marketing Team Size
32 (7% of company)

Funding

Total Funding
$2.3B
Last Raise
$500M
Debt Financing, 9 months ago

Funding History

  • Jul 2025
    Debt Financing • $500M
  • Jan 2021
    Debt Financing • $175M
  • Nov 2020
    Debt Financing • $1.7B

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